Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

The Social Manager is the day-to-day steward of paid social media for assigned brands and is responsible for leading campaign development, activation, and innovation. The Manager is expected to apply social mastery to deliver against the client(s) goals. They will work closely with their Associate Director in the development and communication of all strategy while owning tactical execution. In addition, the Manager is responsible for day-to-day management of the Social Analyst(s), including both project management to ensure timely delivery of tasks and career development.

Role Objectives:

• Provide direction to Analyst(s) to conduct research necessary to build a new campaign
• Gather the research and data needed to formulate tactical plan development and recommendation for client delivery
• Provide direction to Analyst(s) for purposes of campaign structure and keyword/ad copy development
• QA and oversee trafficking of approved plan into social platforms
• Present recommendation, soliciting feedback, and directing Analyst(s) to apply client feedback to keyword and copy proposal
• Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
• Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
• Review paperwork necessary for purchase authorization and ensure vendor counter signature received
• Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments
• Recommend campaign adjustments based on performance trends
• Responsible for client communication of performance and competitive landscape
• Develop and recommend of optimizations and/or testing plans
• Responsible for campaign reporting and developing strategic insights with clear actionable items
• Responsible for building clear, concise, and cohesive quantitative analyses inclusive of data visualization
• Lead client status and reporting calls, including presentation of reporting
• Primary contact for resolving all billing discrepancies in partnership with client strategy and billing reconciliation team
• Serve as lead for training of new Social Analyst(s) and be a resource for ad hoc questions
• Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process
• Maintain timely response to daily communication regarding campaign level inquiries (client, vendors, internal)
• Maintain professional, productive rapport with sales representatives/media vendors
• Demonstrate creativity and agility when problem solving prior to elevation to Associate Director
• Work closely with Analyst(s) to establish priorities and manage workload
• Partner with Associate Director to ensure upcoming deliverables are being proactively addressed
• Pull data and research components needed for new business pitches
• Contribute to development of agency level POVs on industry happenings
• Primary party responsible for customization of agency POVs for individual clients
   

• Bachelor’s Degree
• 3-5 years of paid social media experience, ideally in an agency environment
• Mastery of social platforms
• Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)
• Excellent written, verbal, and interpersonal communication skills
• Presentation skills are a must
• Demonstrated critical thinking and problem solving skills
• Excellent project management and organization skills
• Ability to work successfully with teams on multiple projects under tight deadlines 
• Proven leadership ability
• Demonstrates initiative/”hunger”
• Collaborative approach/attitude
• Knowledge of social platforms, Facebook, Instagram, Snapchat, Pinterest, Twitter, LinkedIn
• Certifications in social platforms (Twitter flight school, Facebook Blueprint) highly preferred

All your information will be kept confidential according to EEO guidelines.

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