ABOUT US:

We help grow many of the world's most iconic brands at Leo Burnett. We help grow even more of the world's most talented people. You'll find at Leo Burnett an agency built on ideas and dependent upon the people behind them. A culture that doesn't just respect creativity but cherishes it. And a community where the path you choose is your own, the places you can go limitless. We believe creativity has the power to transform human behavior, and we use ours to help our clients' brands discover their "human purpose" and play meaningful, active roles in people's lives.

Recent Agency Achievements:

• Gold, Creative Agency of the Year – Vietnam – 2013, 2014, 2015, 2016 (Campaign Asia)
• Bronze, Digital Agency of the Year - Vietnam - 2016 (Campaign Asia)
• Gold, Digital Agency of the Year – Vietnam – 2015 (Campaign Asia)
• Silver, Digital Agency of the Year – Vietnam – 2014 (Campaign Asia)
• Mobile Agency of the Year – Asia-Pacific – 2015 (Mobile Marketing Association)
• ·Mobile Agency of the Year – Vietnam – 2015 (Mobile Marketing Association)

JOB SUMMARY:

The Strategic Planning Director will drive the Planning Philosophy and lead the planning team of the agency. He or she will work with cross-functional teams to guide strategy and deliver top-notch thinking, and effective work. The Strategic Planning Director will leverage data, company knowledge, cultural understanding and consumer insights to tell impactful stories from the earliest research stage through creative development, integrated communication planning and campaign evaluation, specifically for two of the agency’s biggest clients – Samsung and FCV.

RESPONSIBLE FOR

• Directing the strategic leadership of their clients 
• Delivering a consistently high quality of the work and ideas across planning disciplines (brand strategy, digital strategy, engagement planning, etc.) 
• Drawing critical human and cultural insights from data and observation 
• Working closely with account and creative leadership, and be the highly visible face of strategy on a client’s business.
• Translating strategy and strategic thinking to creative marketing actions 
• The successful application of the strategic philosophy and tools 
• The management, direction, and application of disciplines on a work stream       
• The management, development, and morale of their direct and indirect reports 
• The development of brand strategies, writing creative briefs, guiding development and presentation of the creative work 
• The design and implementation of research projects to address client business issues, gain insight into target audiences 

SKILLS AND QUALIFIERS:

• 8+ years’ experience in account management.
• Vietnamese level: Fluent or Native
• English Level: Fluent 
• Excellent management skills
• Curious, active and brilliant thinking
• Strong communication and storytelling skills
• Natural leadership with clients and internal teams
• The experience in and/or the command of all the ways brands connect with people in today’s world – traditional, digital, event, etc.
• The presence to capture and command a room 
• The interpersonal skills to inspire and elevate the work of those around them, and to work with different disciplines, resources, and personalities seamlessly 
• The capacity to be involved, and to be a hands-on leader on more than one business 
• The ability to know a great idea when they see it, and to know when and how to make it better 

EMPLOYMENT TYPE: Freelance

INTERVIEW PROCESS:  about 2 weeks to 1 month from initial phone screening to offer stage