Supervisor, Precision Social

  • Full-time

Company Description

About Publicis Imagine:
“If you can dream it, you can do it”- Walt Disney

Publicis Imagine, a division of Publicis Media, is the newly assigned media agency for Disney+, Disney Parks, Experiences and Resorts, ESPN/ ESPN+, as well as Hulu LLC.

We are a bespoke agency created solely for Disney, made of the best talent within the Groupe as well as within the industry, with a sole focus of leading the change and driving businesses into the future.

We also too believe that if you can dream it, you can do it.

We are Publicis Imagine. Dreaming. Doing.

Job Description

The Supervisor, Paid Social is responsible for leading a portfolio of client digital accounts towards stated client and company objectives and is responsible for the growth, management, retention and satisfaction of these accounts. The Supervisor will be accountable to partner with clients to address measured Media landscape and work with client stakeholders across multiple digital disciplines to propose and defend media spend across all performance based marketing channels.

This individual will also manage a team Campaign Managers day to day, maintain accurate program forecasts, hitting stated revenue and sales goals. Proven account management and team leadership experience is essential, along with deep experience in online marketing and digital media. 

Responsibilities: 

  • Develops, manages, and monitors client P&L’s for assigned accounts
  • Implement holistic media planning
  • Introduces Process Development Input, Quality Assurance and Best Practices Input
  • Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
  • Keeps senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business
  • Prepares and presents annual financial plans and human resources plans
  • Develops and fosters account relationships. Working towards 100% account retention within a defined portfolio of accounts
  • Develops a complete understanding of each client’s goals, markets, needs and expectations 
  • Works within client relationships to champion initiatives that drive marketing decisions across digital channels
  • Attends client meetings on ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations
  • Advocates across functional areas within client relationships (e.g. IT professionals, marketing/product managers, C-level executives) to develop rapport and deliver complex solutions
  • Communicates and implements a Participation Planning Process or all accounts
  • Independently leads performance and strategy presentations
  • Solves client problems and uses conflict management skills within a professional environment
  • Manages strategy development and execution for complex marketing analysis disciplines, such as segmentation, attitudinal/motivational analysis, concept/copy testing, sales forecasting, response prediction, advertising effectiveness, consumer profiling, customer profitability analysis (lifetime value), media mix modelling, conversion attribution analysis and ROI measurement
  • Leverages syndicated digital research (e.g. ComScore, Nielsen, Hitwise) to benchmark trends and/or manage expectations of forecasted trends
  • Embraces and encourages a culture based on team work, collaboration, and intellectual curiosity
  • Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our clients’ business objectives
  • Drives adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction
  • Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members
  • Conducts performance reviews and career path plans for direct reports
  • Establishes expectations and goals for team on performance marketing thought leadership
  • Provide cross media planning training for their direct reports

Qualifications

  • Bachelor’s degree, concentration in business, marketing, or advertising 
  • 3+ years of experience in online advertising including paid search, display, paid social, programmatic, mobile, video or affiliate, direct marketing, or e-commerce
  • 3+ years of experience in interactive marketing or business consulting using data and information to drive specific targeting and marketing recommendations
  • Deep knowledge of ad serving platforms and online analytic solutions
  • 2+ years of demonstrated success in managing and leading people
  • 2+ years of digital marketing, search engine, display, programmatic, and / or social marketing preferred
  • Agency experience preferred
  • Experience working in Entertainment is required

Additional Information

All your information will be kept confidential according to EEO guidelines.

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