Copywriter

  • Full-time

Company Description

Digitas Health London is the People-Powered Health agency: We help brands engage with people to deliver ideal health, now. We design transformative experiences that move people further along the path to health at any moment. By putting the power to change health outcomes in the hands of patients, healthcare professionals, carers, and payers, we help health brands create value across today’s connected health ecosystem. To do this, we start with a generous, behaviour-driven ideal then work in lean, agile and iterative ways to turn the ideal into action.

We are a generous, idealistic, straight-talking collection of creatives, strategists, analysts, social media experts, PMs, and client service leads. We work together to help people-centric health brands deliver new business value through new customer experiences. Whether connected content programmes, mobile apps, digital services, or social communities, we use digital and emerging technologies to help healthcare brands build loyalty, break habits, connect care ecosystems and disrupt traditional markets.

As part of Publicis Health, our small-but-mighty team works to bring applied innovation to a range of global, EMEA and UK clients, working in collaboration with other DH offices in Philadelphia, New York, San Francisco and other sister agencies in London, Windsor and around the world. Learn more about DH at www.digitashealth.com

 

Job Description

As a Copywriter at Digitas Health, you’ll be the one who sees the story no-one else saw; the one helping your clients and colleagues look past the science and complexity of pharma to the compelling human truth and the most interesting ways to share that truth. You will work as both a craft copywriter and as part of a creative team, with opportunity to flex both your editorial and creative muscles on a day-to-day basis:

  • Create channel-, message- and tone-appropriate copy for all audiences and media types, from conception to completion
  • Find stories in business-speak and data and tell those stories in everyday language
  • Comfortably write copy of all lengths, from single-line tweets to long-copy articles
  • Think in terms of ecosystems – multiplatform online journeys tied together by a central narrative
  • With support of medical colleagues from agency or client-side, interpret scientific and business content relating to a product or its competitor and translate this information into a branded campaign strategy or messaging
  • Have a voice and a viewpoint when involved in the development of creative briefs and strategic and tactical plans
  • Have a sense of the client’s marketplace, and be able to evaluate work for its suitability to address a business or communications need

Qualifications

  • Previous experience of healthcare preferable but experience with any technical subjects considered
  • Strong experience writing in the digital space, preferably with some experience of medical communications or a medical / scientific background
  • An ability to tell stories, playing with the malleability and impact of words to communicate with audiences from a range of backgrounds.
  • Baked-in interest in digital comms, channels, and conversation
  • Driven to expand your experience of this sector
  • Exceptional verbal and written communication skills

 

 

 

Additional Information

Diversity and inclusion is a core part of our DNA at Publicis UK. We’re committed to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group irrelevant of their age, gender identity, race, sexual orientation, physical or mental ability or ethnicity. Diversity and inclusion fuels our creativity and innovation, it enables us to be closer to our people and audiences. We will continue to strive to create a culture and environment where everyone feels empowered and more importantly comfortable enough to bring their full, authentic selves to work

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