VP, Strategist

  • Contract

Company Description

Walk the halls of SSW and you'll find a rather spirited and passionate group of people. It's a stimulating assembly of professionals—writers, managers, strategists, art directors, planners, analysts and developers.  

We believe the only way to move people to live healthier, happier lives is to create ideas that move them emotionally. Never powered by reason alone, people – whether they’re consumers, caregivers, doctors or payers – are motivated to take action by emotion. Only when people feel something will they be willing to do something.  

For decades, Saatchi & Saatchi Wellness has provided consumer and professional marketing, strategic consulting and medical education to pharmaceutical and wellness brands. Today, we're dedicated to continuing that legacy by raising the bar and crafting award- winning work online, on-air, in print and in-office. Going beyond addressing simply the absence of illness, our vision is to inspire a healthier, happier world. Together, we strive to help brands thrive in today’s culture of wellbeing by leveraging the power of Wellness IntelligenceSM. 

Job Description

Saatchi & Saatchi Wellness is looking for a Freelance VP, Strategist with HCP healthcare and digital experience to join our team in New York.

About the Role:

The VP, Strategist specializes in leading the development and design of digital brand experiences for our client’s products and services. She or he designs experiences that are holistic and reach our professional and consumer constituents in a way that supports their wants and needs, but also engages them in a way that is meaningful to our client’s business. 

Does this sound like something you are interested in? If so, you’ll also be expected to: 

  • Have a mastery of digital channels and how to maximize awareness and engagement for target audiences online  
  • Know how to create efficiencies between traditional and digital channels  
  • Gain a deep and evolving understanding of our customers wants, needs, and behaviors  
  • Develop meaningful partnerships with our clients and partnering with them to interpret their strategic opportunities into a digital brand experience  
  • Be able to define project and scope needs  
  • Connect insight to strategy to experience – lead the account and creative teams in the development of digital brand ecosystems  
  • Develop strong relationships with account, brand planning, and creative colleagues  
  • Collaborate on creating the best work of your career  
  • Be able to tell a great story – bringing clients along so that ideas, concepts, and projects can move forward  
  • Be entrepreneurial and comfortable working with limited but guided oversight  
  • Become an integral and dependable team mate to the larger engagement team made up of engagement strategists, social strategists, UX designers, and decision scientists  
  • Have a desire and drive to make health and wellness advertising a better consumer experience  

Qualifications

  • BA/BS Degree (a graduate degree in relevant area is a plus)  
  • 8+ years agency experience
  • Experience with HCP Healthcare, the audience and digital channels
  • Experience in diabetes and/or oncology
  • Exceptional writing, communication and presentation skills (particularly with Microsoft PowerPoint)  
  • Proven ability to successfully work with and guide senior& junior-level clients and internal Agency teams  
  • A mastery of digital marketing tactics including web, email, social media, and mobile  
  • Strong familiarity with emerging digital trends and technologies  
  • Highly self-motivated and self-driven 

Additional Information

All your information will be kept confidential according to EEO guidelines.

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