Account Director

  • 6021 Connection Dr, Irving, TX 75039, USA
  • Full-time

Company Description

Positioned at Publicis Groupe's core, Epsilon is a leader in interaction management, empowering brands to transform ordinary customer experiences into meaningful, human experiences. Through a connected suite of products and services, Epsilon combines leading-edge identity management, industrial strength data and technology expertise with big brand acumen gained over five decades working with the industry’s top brands. Our human-powered, data-led marketing delivers unmatched depth, breadth and scale to help brands turn meaningful human interactions into exceptional business outcomes.

Job Description

·       REQUIRED:  8+ years of Healthcare/Pharmaceutical Digital Marketing experience

·       REQUIRED:  FDA Regulatory Process experience

·       REQUIRED:  HCP experience

·       REQUIRED:  CRM/Digital Marketing

 

 

  • Serve as primary contact for all multichannel campaigns, specifically digital/email campaigns to both client and internal teams
  • Manages and leads the agency team in all aspects of project development and ensure delivery of high-quality creative work product standards (i.e., excellent creative, on target strategically, on time, and on budget)
  • Works cross-functionally with client’s brands, technology teams, agencies, and internal teams to deliver on their e-mail marketing strategy, developing detailed project specifications, manage workload, and providing end-to-end project management.
  • Organizes, plans, and works with implementation team to execute email marketing projects and campaigns from conception through implementation.
  • Ensure overall client satisfaction through timely and accurate execution of all email marketing campaigns/projects and frequent status communications.
  • Participate in the quality assurance process to ensure final product meets client’s expectations by deploying and evaluating test emails to a variety of ISPs
  • Schedule and track campaign deployments
  • Monitor bounce back procedures and ensure proper cleansing of database
  • Maintain email campaign process documentation
  • Maintain email standards including opt-in/out processes, email size, HTML, format, etc.
  • Provide daily/weekly reports on email performance and select other campaign performance, including open, click and conversion rates
  • Manages general financial reporting, project budgets, and monthly invoicing related to Interactive projects
  • Proactively monitors competitive market information and performance of email campaigns to make effective strategic decisions and campaign adjustments
  • Provide e-mail best practices to client including privacy, spam, formatting and deliverability
  • Participates in development of marketing and tactical plans
  • Participates in strategy discussions and client presentations

 

Required Experience and Qualifications:

·       REQUIRED 8+ years of Marketing “Agency” Experience

·       REQUIRED 8+ years of Healthcare/Pharmaceutical MarTech experience

·       REQUIRED:  FDA Regulatory Process experience

·       REQUIRED:  HCP experience

·       REQUIRED:  CRM/Digital Marketing

 

 

Additional Information

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. 

Applicants with criminal histories are welcome to apply.

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