Freelance Senior Strategist (B2B Retail)

  • Contract

Company Description

You can either adapt to change, ignore it or lead it. Publicis Worldwide, North America is a full service advertising agency that helps our clients take the lead.

Publicis Worldwide, North America is a regional operation of the largest global network within Publicis Groupe. In North America, Publicis Worldwide has offices in Toronto, Montreal, Dallas, Seattle, San Francisco, Indianapolis, Boise, Calgary, Windsor and New York, their largest office in the region with 700+ employees. NA clients include P&G, Citi, T-Mobile, Cadillac, AFLAC, Chrysler (Canada), Wendy's, L'Oreal, Nestle, Home Depot (Canada), Abbott, UBS, West Jet and Pfizer, among others. 

Mission We believe that this era demands a combination of strategic, creative and digital ideas that help clients to Lead The Change in their own digital transformation.

The one constant in this world is change. You can either adapt to it, ignore it, or lead it. "Lead the Change"​ is both our mission and our call to action. It speaks to our entrepreneurial spirit and our roots as an agency. It defines the way we think about brands, ideas and relationships, and it's alive in our work. Change that helps them to redefine the landscape and forge ahead of the competition. Change that lets them become part of the public consciousness, and create a movement of passionate advocates. 

Publicis Worldwide is a global creative agency, with 88 years experience providing change leadership for its clients. With over 12,000 employees in 84 countries, clients include Axa, BNP Paribas, Carrefour, Cartier, Citi, Coca-Cola, Haier, Hilton Honors, HP, l’Oréal, LG, Luxottica, Nestlé, Orange, P&G, Paypal, Pernod Ricard, RATP, Renault, Sanofi, Seb, Siemens, Telefonica, Total, and UBS. Publicis Worldwide is a part of Publicis Groupe.

Job Description

Publicis New York has an immediate need for a freelance Senior Strategist for a newly awarded B2B project that will go through November.

Summary:
We have just been awarded a project to develop category insight decks and case studies for the client's internal sales teams, including the creation of internal and external sales decks and collateral:

This is exciting because:

  • The client is really new – startup vibes with a big company engine
  • The client has ambitious plans for expansion with a target of x4 in two years
  • This has long term potential based on our success with this first project.
     

Responsibilities:

  • Own competitive, category research as well as proprietary data
  • Lead the development of 6 category insight thought leadership decks and 5 separate case study decks that will help the client grow their business among key stakeholders, internally and externally
  • Own all strategic content for 17 total presentations 
  • Partner with Design leads to help shape final deliverables 
  • Assist in the training/guiding the senior client team members on how to use presentations as a foundation for their own future strategic work

Qualifications

  • Must understand retail or categories within the retail industry
  • Strong writer and storyteller with the ability to pull from data to bring a story to life
  • Experience developing case studies, strategic narratives or thought leadership pieces 

Additional Information

All your information will be kept confidential according to EEO guidelines.

Privacy Policy