Sr. Associate, Paid Social

  • 35 W Wacker Dr, Chicago, IL 60601, USA
  • Full-time

Company Description

Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Bank of America, Kellogg Company, Kraft Heinz, Novartis, Samsung, Visa and more. Starcom is part of Publicis Media—the global media solutions group which also encompasses Zenith, Mediavest | Spark and Optimedia | Blue 449—a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC40], one of the world’s leading communications groups.

Job Description

The Sr. Associate position is a junior-level position using paid social media knowledge and expertise to provide actionable insights and recommendations.  You'll help to develop innovative strategies to meet and exceed client business objectives and lead tactical execution and optimization of social programs.    
 
Our social team works across a diverse range of sectors on some of the largest and most dynamic clients within the agency. We are looking for an enthusiastic leader and paid social expert who is keen to submerge themselves into a number of projects. 
 

Role Objectives: 

  • Help drive day-to-day innovative strategies to meet and exceed client business objectives and lead tactical execution and optimization of social campaigns 

  • Assist with optimizing, implementing, and analyzing paid social marketing activities 

  • Support execution of customer, media, brand, and market research that produce unique insights and opportunities 

  • Partner with the Paid Social Manager in driving strategic social expertise within the team  

  • Report on key metrics for campaign effectiveness and develop key findings for optimization 

  • Facilitate the sharing of data and insights among relevant internal parties to inform future strategies 

  • Foster strong relationships with internal teams and client groups 
     

 

Qualifications

  • Bachelor’s degree or higher in marketing, advertising, business, marketing, or equivalent 

  • 1+ years of experience in paid social bid management, paid social campaign development/management/optimization with the use of leading Social platforms (e.g. Facebook, Twitter, etc.) 

  • Digital media operations experience preferred 

  • Strong analytical thinking and mathematical skills and an ability to manage data 

  • Experience with Facebook and Twitter Ads platform or 3rd Party API technology 

  • Understanding of Search PPC and digital display advertising 

  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting 

  • Strong organizational and communication skills 

  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel  

Additional Information

All your information will be kept confidential according to EEO guidelines.

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