VP, Partner Solutions

  • Full-time

Company Description

Positioned at Publicis Groupe's core, Epsilon is a leader in interaction management, empowering brands to transform ordinary customer experiences into meaningful, human experiences. Through a connected suite of products and services, Epsilon combines leading-edge identity management, industrial strength data and technology expertise with big brand acumen gained over five decades working with the industry’s top brands. Our human-powered, data-led marketing delivers unmatched depth, breadth and scale to help brands turn meaningful human interactions into exceptional business outcomes.

Job Description

Across the set of PeopleCloud offerings, engage with selected Epsilon partners to develop and position compelling and sellable propositions that accelerate revenue for Epsilon.  Champion alignment between Epsilon, other Publicis teams, and selected partners at the product, solution, and integration layers.  Support needed relationships and build the understanding to drive Epsilon initiatives and represent partner deployments within Epsilon. Engage directly with clients and prospects to assess needs and distill priorities.  Work with Epsilon sales and client services to support their account planning, selling motions, and opportunity analyses.  Build plans and marketing materials to accelerate business development and growth.

Core Responsibilities

Offer Development and Enablement

·       Identify and prioritize valuable partner-related offerings that can build pipeline and revenue for Epsilon in tandem with business, solution, and delivery leaders.  Build plans that clearly delineate Epsilon value and revenue associated with each offering.  Current areas of focus include AI/ML, Bots, PeopleCloud Customer for AEP, CDP, and potentially VRF and other Digital Experience offerings. 
·       For chosen offerings, develop go-to-market plans and champion engagement with sales and clients.  Partner with subject matter experts and business leads to gain feedback and improve all aspects of the initiative.  Build enduring relationships with partner leaders to refine offerings and maintain alignment.   
·       Work with internal teams to develop thought leadership, demos, best practices, training and enablement materials, and other marketing and sales material to increase momentum and drive internal and external visibility.

Account Solutioning

·       Work with Epsilon Sales and Client Services to drive new opportunities and pipeline for Epsilon where there is partner footprint or involvement.  Collaborate across Epsilon Sales, Client Services, and Delivery organizations to ensure seamless handoffs and shared account visions.

·       Engage directly with customers and partner representatives to understand all elements of the client business, products, processes, needs, and pain points

·       Champion Epsilon in the context of partner and competitive deployments.  Team with partner technologists to drive alignment between partner offerings, client use cases, and Epsilon capabilities and offerings.  Create and deliver presentations and other materials based on client use cases and status.

·       Document and promote best practices and approaches for reuse across different verticals, teams, and client use cases.

 Partner Engagement
·       Deeply understand key Epsilon partners and their offerings at a marketing use case and basic technology level.  Become versed on alternative approaches, including those offered by competitive vendors. 

·       Build trusted relationships with key partners to enable quick response and provide strong insights into their areas of focus.  Beyond the critical relationship with Adobe, relationships could include SAP and Salesforce, Sapient, Publicis Media, and smaller players like Rulai and LivePerson. 

·       Act as a source and broker of accurate information about partners and their activities across Epsilon.

Key attributes for success include:
·       Ability to create, express, and champion synergy between market players and client needs

·       Deep understanding of the marketing universe and the use marketing technology and data for competitive advantage by clients

·       Ability to quickly digest complex concepts and trade-offs and advocate logically in a competitive environment

·       Proven ability to produce compelling materials that can be used effectively by different audiences – without guidance, budget, or resources

·       Persuasive and credible in front of clients, partners, and across members of Publicis Groupe

·       Highly collaborative and flexible

 

Additional Information

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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