Supervisor, Digital Investment

  • 375 Hudson St, New York, NY 10014, USA
  • Full-time

Company Description

At Zenith we are dedicated to creating a sustainable advantage for our clients, providing them with a quantifiable return from their communications investment that outstrips their competitors. Our focus on ROI ensures that clients' budgets are invested, not simply spent. We believe the most important consideration for any campaign is a demonstrably effective outcome. We are committed to developing close partnerships with all our clients and to delivering a service that always exceeds expectations. Above all, we know that ideas and imaginative solutions are vital to make our clients' brands stand out from the crowd; connecting with consumers in a striking and persuasive manner.

Job Description

Overview:

This position requires a highly motivated, entrepreneurial person to lead the day to day management as well as oversee all aspects of digital execution. You will develop/ deliver/ inspire Zenith’s vision of Live ROI as a mantra and help champion that spirit to your team, while positioning Zenith Media as a digital strategy leader.

Responsibilities:

  • Guide & drive investment strategies and help to set overall objectives
  • Build, maintain and grow client relationships and client business
  • Supervise, direct and review the development and implementation of specified media plans by planners & assistants
  • Perform in-depth target analysis activities including analyzing site information and demographics particular to client needs 
  • Lead client presentations and media meetings and provide timely insight into weekly media results
  • Ensure key information is provided to team in a timely manner including any client issues, internal agency issues, vendor issues, etc
  • Provide and/or guide strategic input for all plans internally and externally
  • Help set negotiation strategies
  • Build and maintain relationships with media publishers and internal agency counterparts
  • Play active role in major media pitches for new business
  • Understand and adopt new media trends and/or processes for clients and for Zenith Media
  • Maintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFA 
  • Motivate, develop, train and help to evaluate team members
  • Knowledge-sharing with all team members for best practices

Requirements:

  • A minimum of 3 years of online media planning and negotiating experience in a media agency
  • Bachelor’s Degree 
  • Excellent presentation, negotiation, and communication skills
  • A complete knowledge of digital marketing concepts and practices as well as a familiarity with offline media concepts
  • Strong analytical skills
  • Proficiency in Microsoft Excel, Word and PowerPoint
  • Experience with 3rd Party Adserver (DFA Certified preferred)
  • Working knowledge of online research tools such as Nielsen, @Plan, AdRelevance and other media software tools
  • Experience analyzing complex data, market research, and formulating actionable plans
  • Effective time management and organizational skills, as well as strong attention to detail
  • The ability to work well with a team; function as a leader, and also work independently

Additional Information

All your information will be kept confidential according to EEO guidelines.

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