Paid Social Director
- Full-time
Company Description
Publicis Media is now looking for a new Paid Social Account Director to work on one of our latest and most exciting clients. This is an opportunity to work on a global disruptive brand, a real “people business” and be part of a team leading the change and driving businesses into the future.
Job Description
- Support the Head of Digital Operations and account / planning teams on the strategic development and growth of the account, ensuring best in class social strategy being implemented across the team
- Support the Head of Digital Operations and account / planning teams on validating the importance of Brand Social activity in driving impact on online and offline performance through test & learn, and bespoke measurement solutions like Brand Lift, DAR and Holdout test
- Develop, install and supervise efficient best practice, quality team materials and standardisation of processes across the team
- Provide guidance to the Account Managers on day-to-day media performance of Disney’s EMEA brand and local activities
- Own Response To Brief for brand campaigns, working closely with the team to deliver a data-driven, strategic response and media plans
- Equip Account Managers and Sr. Account Execs to understand and be able to run effective brand campaigns
- Upskill Account Managers & Sr. Account Execs on planning, buying and measurement, especially beyond Facebook
- Line manage all Account Managers' career development and progression
Qualifications
- Team management experience
- Experience in planning, managing and activating multichannel campaigns (Facebook, Twitter, AdWords, YouTube)
- Experience of global, multi-brand clients
- Experience of entertainment clients
- Passionate about and engaged with the fast changing world of social media, online video, search and digital marketing
- Solid understanding of how owned, earned, shared and paid social media work together and specifically with traditional media and search as well as other marketing disciplines
- Detail orientated with first-class analytical skills
- Aptitude to build and maintain strong working relationships whilst positively influencing those around you
- Highly literate with a good understanding of how language is used to communicate to different audiences.
- Commitment to deliver first class work every time, and never leave a quality issue unchecked
- Diligence and attention to detail in optimisation and reporting
- Highly commercial - selling value, negotiation, client relationship management skills, how to be a trusted business advisor
Additional Information
Benefits;
- 25 days holiday
- Life assurance
- Pension scheme
- Season ticket loan
- Local discounts
- Free breakfast, fruit, soft and hot drinks
- Great learning and development programmes and many more