Assistant Planner, Strategy
- Full-time
Company Description
Overview: Publicis Imagine is looking for a curious and passionate Assistant Planner, Strategy to support the day-to-day Media Planning and Strategy functions for an entertainment account. This person will assist a team in the development, execution, and stewardship of media plans for client’s business.
Job Description
Key Responsibilities:
- Responsible for contributing to the development of and executing strategy for the functional area.
- Provide the research for and write portions of team Media Point-Of-View documents (POVs) and client recommendations to determine appropriate choice of media.
- Maintain stewardship of competitive reports using proprietary software to assess media schedules of competitors, interpret data and draw conclusions.
- Prepare flowcharts and budgets for media plan using Excel, PowerPoint, and planning-specific software.
- Prepare and issue buying specs and guidelines to activation teams including delivery goals and budgets for use in negotiations.
- Review and verify media buys to ensure proper execution.
- Meet with vendor community to analyze value and applicability of media vehicles for client media plan.
- Assist planners in developing media strategy and recommendations.
- May perform other duties and responsibilities that management may deem necessary from time to time.
Qualifications
Required Skills/Experience/Business Competencies:
- Bachelor’s degree.
- Basic Computer Skills: Microsoft Suite, Excel, PowerPoint, Word.
- Basic math skills are strongly recommended.
- Internship experience or coursework in a related industry preferred.
- Inquisitive, collaborative, and supportive.
- Driven by curiosity and passion for the client’s business.
- Demonstrate ability to learn new propriety software and processes quickly and proficiently.
- ·Solid written and verbal skills, with ability to present to clients, maintain client correspondence and internal documentation.
- Detail-oriented, good follow through, able to multi-task, and work well under tight deadlines in a fast-paced environment.
- Meet client and internal deadlines and obligations.
- Manage projects, resources, stakeholders, and participants.
- Be a resource to others in the resolution of complex problems/issues.
Additional Information
All your information will be kept confidential according to EEO guidelines.