Associate Director, Strategy

  • Full-time

Company Description

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Fiat Chrysler Automobiles, Kellogg Company, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe [Euronext Paris FR0000130577, CAC40], and has offices within Publicis One

Job Description

The role of the Strategy Associate Director is to be the day-to-day steward on media issues for assigned brands, including accurate budget control and flow of media activity.  You will be required to develop and maintain a strong knowledge of their clients’ business and apply their media understanding accordingly to help deliver against the clients’ needs/objectives.  You will work closely with the Managers in the development and communication of all media recommendations. 

Responsibilities:

  • Oversee media strategy and plan development and budget
  • Managing the process and procedure for client set up, billing and all administrative functions
  • Evaluating, identify and sizing media target based on client brief.
  • Responsible for developing and executing strategy for the functional area
  • Evaluating composition of a wide range of media vehicles to determine which would most effectively reach the target audience
  • Presenting recommendations to account service and clients
  • Maintaining strong relationship with key clients
  • Following detailed instructions and using established procedures, completes work in a detailed and complete manner
  • Supervising, training and developing skills of Associates and Supervisors by managing workload, delegating responsibilities and checking work for accuracy.
  • Provide job performance feedback to subordinates and make recommendations to management.
  • Providing staffing recommendations and daily supervision to all accounts
  • Performs under immediate supervision, using established procedures to accomplish assigned tasks
  • Assists in more advanced functions as part of training and development
  • Refers questions and problems to higher levels
  • Resource for others in resolution of complex problems/issues
  • Minimal supervision, relies on advanced experience/judgment
  • May perform other duties and responsibilities that management may deem necessary from time to time.
  • Responsible for managing projects and resources for areas of specialization, both media specialization and client business specialization

Qualifications

  • Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, and communications preferred. If you have an MBA, that’s an added bonus.
  • Have been working in media planning, buying and management for 5+ years with progressive levels of responsibility.
  • Think strategically, take into account the bigger picture, analyze everything and think critically when solving problems to come up with unconventional solutions.
  • Have lead a team before, know what it takes to manage a group, even when a lot of moving parts are involved, not only can you take care of the day-to-day part of overseeing others, but you are good at helping them grow and realize their own potential.
  • Build great relationships with clients, vendors, and reps, have a history negotiating to get the job done right and track record of success in media, understand business and have a knack for sharing complicated ideas in a simple, understandable way.
  • Already active in the kinds of digital gadgets and communities that are changing our business, have a passion for tablets, smartphones, social networks, instant messaging, widgets, apps, blogs and whatever is new and life-changing, and want to find ways to make them work for brands.

Additional Information

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