Senior Associate, Local Activation

  • 35 W Wacker Dr, Chicago, IL 60601, USA
  • Full-time

Company Description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

Job Description

Responsible for executing strategies developed by Managers and Associate Directors including negotiating scatter needs, analyzing the need for AD weight and implementing allocation and billing tools to facilitate smooth transition from buy to air.  Also, the training and guidance of the Associates in all aspects of their responsibilities is critical.


  • Negotiate all activity for set market list across video & audio, inclusive of Local digital based on client goal
  • Project audiences across multiple demo
  • Deliver on client goals with minimal error
  • Meet or exceed on deadlines
  • Track historical rates & ensure that subsequent rates are appropriate & beat marketplace
  • Know DMA nuances and provide marketplace innovation ideas
  • Find ways to increase productivity on monthly basis
  • Review/assist in updating do-not-air list for client approval on a monthly basis
  • Review/assist in post buy analysis
  • Oversight of billing discrepancies
  • Analyze ADU packages
  • Post your schedules proactively and ensure that stations are providing ADUs
  • Build relationships with vendor community
  • Prepare client ready POVs on market opportunities
  • Help conduct training programs
  • Provide mentorship to Associates


  • Bachelor’s degree from a four-year college or university
  • A minimum of one year of media experience
  • Strong quantitative skills, including analytical abilities and math proficiency
  • Solid verbal and written communication skills
  • Technical proficiency, particularly with Excel, Word and PowerPoint
  • Demonstrate critical thinking and problem solving abilities
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Detail oriented and able to produce accurate work
  • Demonstrate leadership skills

Additional Information

All your information will be kept confidential according to EEO guidelines.

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