Supervisor, Strategy and Activation

  • Full-time

Company Description

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Fiat Chrysler Automobiles, Kellogg Company, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe [Euronext Paris FR0000130577, CAC40], and has offices within Publicis One.

Job Description

The Media Supervisor will focus on servicing clients in the creation, execution, and monitoring of media plans to secure the best investment options in a variety of mediums to maximize clients’ reach to targeted consumers. This is a digital buying desk where the Supervisor will be responsible for tactical planning and activation. This is a versatile role that allows the candidate to touch many different aspects of digital and traditional strategy and activation. 

Media Planning & Buying

  • Develop audience and marketplace analyses
  • Develop vendor RFPs based on client briefs
  • Develop integrated and strategic plan proposals, oversee vendor negotiations
  • Select media partners and creatively recommend scheduling based on overall strategic goal of client

Campaign Activation & Management

  • QA launch prior to launch, confirm once live that tracking is correct, and data is flowing
  • Deliver proofs of posting to clients for launched media
  • Oversee needed approvals from clients
  • Proactively create strategy and recap decks

Performance Management

  • Review data and reports for accuracy
  • Analyze data for key trends and insights
  • Communicate campaign performance in relation to media and business objectives
  • Recommend optimizations based on data analysis
  • Preemptively identify delivery challenges and lead directive to right the course

Budget Management

  • Review / approve Statements of Work
  • Review IOs for accuracy according to approved media plans and expected terms
  • Review / approve draft billing to ensure accurate payment
  • Manage large, complex budgets and provide regular forecasting updates

Communication

  • Lead weekly client status meetings
  • Deliver post meeting wrap ups that include clear next steps
  • Prepare thorough and concise written and verbal communication
  • Manage client expectations on deliverables
  • Provide relevant and timely updates to managers
  • Lead and/or co-lead client presentations

Workload and Time Management

  • Train direct report on tasks and concepts required to fulfill responsibilities
  • Delegate effectively, providing clear direction and expectations
  • Manage direct report to ensure projects are completed
  • Communicate with manager on direct report development
  • Regularly provide feedback to direct reports

Qualifications

 

  • Bachelor’s degree in marketing, advertising, communications, applied mathematics, consumer insights or related field preferred
  • 3+ years of related experience 
  • Knowledge of digital channels 
  • Ability to work independently and collaboratively with diverse groups
  • Strong quantitative and analytical skills with the ability to detect and translate a story behind numbers/data
  • Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet creative style
  • Willingness to learn and create solutions that challenge the status quo
  • Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions
  • Negotiation and influence skills – steeped in required industry, brand, and competitive knowledge
  • A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines
  • Proficiency in Microsoft Office including Excel and PowerPoint as well as other equivalent programs and as appropriate specific industry tools and technology

 

Additional Information

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