Senior Associate, Digital Investment

  • Full-time

Company Description

Starcom USA (http://www.starcomww.com/markets/united-states/) is a world-renowned media communications agency that architects connected human experiences in the one-to-one era of marketing. With more than 1,300 employees in the U.S., Starcom gets the right consumers’ attention and delivers brand-building results in partnership with the world's leading marketers and new establishment brands, including Airbnb, Allstate, Bank of America, Kellogg Company, Kraft Heinz, Lowe’s Home Improvement, Samsung, Visa and more. Starcom USA is part of Publicis Groupe [Euronext Paris: FR0000130577], one of the world’s leading communications groups.
 
We value you and the work you do. We work hard, but also enjoy scores of perks rooted in our legacy of having one of the strongest agency cultures. Our top-notch health insurance plans and very generous paid time off allow you much-needed time to recharge and achieve the work-life balance you need to bring your absolute best self to work.

Job Description

The Senior Associate Media Buyer will work cross-functionally with internal teams and vendors to develop and execute TV buys for a global pharma client. The ideal candidate for this position is an agile, proactive, team player who is curious and open to the changing face of media buying through technological advancement. 

Must haves include at least one year of experience in TV investment.  This is a very collaborative and connected team dedicated to great client service as well as fostering an environment for professional growth for their team members. 

Responsibilities

  • Steward programmatic campaigns, which includes daily campaign activation, management, optimization and post-campaign reporting
  • Audience targeting on programmatic campaigns and assist on fun custom content programs 
  • Budget management - own budgets and optimize spend evenly throughout the campaign
  • Vendor management - support on client presentations and other client facing deliverables
  • Collaborate with internal teams and vendor partners to successfully execute campaigns
  • Manage tactical planning work to issue RFP’s, select media vehicles, mapping and negotiating using various planning platforms
  • Responsible for generating and delivering various media reporting to account teams and internal finance teams both on scheduled and ad hoc basis

Qualifications

  • Bachelor’s Degree in Marketing, Advertisement, Communications or related field 
  • 1-2 years of investment experience required
  • Advanced skills in Microsoft Excel and PowerPoint
  • Strong time management skills

Additional Information

All your information will be kept confidential according to EEO guidelines.

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