SVP, PMX Investment Strategy

  • Full-time

Company Description

Publicis Media Exchange (PMX) delivers sustainable, transparent, competitive advantage to Publicis Media clients and agencies.  This is done through the consolidated strength of our agencies, deep understanding of our client drivers, leveraging scaled investment, marketplace innovation, strength in partnerships and intelligence.  

Job Description

The head of Publicis Media Exchange (PMX) Investment Strategy will manage and foster deep, solutions-oriented strategies, relationships and plans for product usage with our Agency (all depts types) and Direct Clients in the US.  This position is tasked with developing and showcasing pro-active and complex solutions that support PMX’s promise of delivering outstanding value, products and services.  This individual will partner with the Precision, APEX, central activation, research, sales and support organizations across PMX and Publicis agency brands.  The position oversees a team across marketing, design, sales strategy, product and platform marketing and communications. 

Job Responsibilities:

  • Develop custom strategies for clients which utilize the various products and solutions across the PMX portfolio
  • Drive “Close Quarters” conversations with Agencies/Clients regarding upcoming Upfronts, Annual Planning, RFPs, as well as strategic positioning of PMX within the online and traditional media landscape
  • Continuously strengthen industry presence and network by participating in on-going industry events and finding the appropriate parties to attend as PMX representatives
  • Coordinate with internal subject matter experts when developing proposals, preparing for client meetings and driving feedback sessions
  • Contribute to the overall development of PMX, Precision and Apex’s offerings and participate as a thought leader in regards to our clients’ and industry perceptions of existing products and technology
  • Develop and continuously enhance our Agency/Client strategies best practices and share across the organization
  • Play a role alongside Senior Sales Management in driving the tactical and strategic direction of the Sales Department
  • Create the positioning of PMX in the marketplace within new business and existing clients, plus the broader Publicis Groupe organization
  • Survey, select and create plans which use our best performing products 
  • Inform new product creation based on client and consumer demand
  • Build and deploy a go-to-market strategy for our various investment tools which includes new acquisitions into Publicis 
  • Maintain the look, feel, design and consistency of our PMX story for internal and external communications
  • Lead a team of marketing and sales strategists who will be directly responsible for delivering the above within the sub-departments of PMX

Qualifications

  • Be Curious, Bold, Collaborative, Creative and Approachable
  • Minimum 15 years of media experience with extensive planning knowledge
  • Superior client service experience with proven ability to provide strategic and comprehensive media plans
  • Experience across all Media, Sales, Marketing, Design, Analytics, Content, Social and Performance
  • Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly
  • Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills
  • Ability to translate numbers into viable business solutions to enhance strategies and meet deliverables
  • Excellent leadership ability to drive team to deliver results
  • Bachelor’s degree minimum

Additional Information

All your information will be kept confidential according to EEO guidelines.

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