Performance Campaign Manager

  • Hickson Rd, Barangaroo NSW 2000, Australia
  • Full-time

Company Description

WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest –in this industry, sometimes we complicate things that should be simple. Here is the bottom line: we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that. At Spark Foundry, we have a unique approach and provide the support to help you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve. By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new. Energy and innovation fuels our startup spirit, while the unrivalled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients. We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you. To learn more, visit www.sparkfoundryww.com

Job Description

ROLE PURPOSE

The Performance Campaign Manager will work as part of the Diageo Connect Team, collaborating with other Publicis agencies (Leo Burnett & Herd) to deliver best in class campaigns for a number of brands. Core tasks in include, but is not limited to the following:

  • Be responsible for managing Social, Search and Programmatic campaigns towards client objectives
  • Execute new campaign builds, account optimization and tracking processes across different technologies.
  • Work closely with the planning team to develop best practice campaign recommendations for biddable channels
  • Report on campaign activity, leveraging research and industry knowledge to provide actionable, data-driven insights.
KEY OUTPUTS 
  • Achieving set client KPI’s or success metrics
  • Designing and implementing social media campaigns inline with client business goals
  • Mastery of biddable platforms – Adwords, DoubleClick Search, Facebook Power Editor, Sprinklr, etc
  • Insightful and accurate reporting output
  • Accurate delivery of campaign budgets in line with planned flighting requirements
  • Superior relationships with internal and external parties
  • Troubleshoot campaigns, provide actionable insights and recommendations

Qualifications

SKILLS AND EXPERIENCE

General:

  • Problem Solving & critical thinking
  • A love of data and attention to detail
  • Ability to organise and manage detailed work
  • Effective communication
  • Proactive approach to work and projects

Technical:

  • Hands on experience across at least 2 channels within:
  • Search (Adwords, Bing) as well as thorough understanding of bid management tools (e.g. DoubleClick Search, Kenshoo, Marin, etc)
  • Paid social (use of Facebook Power Editor, Twitter Ads Manager) as well as bid management tools (e.g. Brand Networks, Sprinklr, etc)
  • Programmatic (DSPs such as The Trade Desk, DV360 etc)
  • Topline understanding of Industry monitoring systems e.g. Hitwise
  • Computer skills e.g. advanced Excel, Word, PowerPoint

BEHAVIOURS

  • Has the ability to develop strong relationships with the media, tech vendors and clients
  • Has the ability to work well within a team environment
  • Willingness to learn and progress within the role

TOOLS

  • Google Performance & YouTube Gurus/honours
  • Google Academy for Ads
  • Facebook Blueprint
  • Twitter Flight School
  • BMD
Privacy Policy