Sr. Analyst, Paid Search

  • Full-time

Company Description

Blue 449 (www.blue449.com), the Open Source Media Agency is one of the five brands of Publicis Media. Its open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for their clients. Its Blue Collective, like-minded individuals and organizations from across the globe, provide additional expertise and inspiration as do the global practices of Publicis Media. Led by Andras Vigh, Global Brand President, Blue 449 operates in 14 markets, 22 offices and will expand further during 2017. It employs over 1200 employees. We are one agency, many territories, no boundaries.

Job Description

Blue 449 is looking for a Sr. Analyst of Paid Search to join our team working on a Fortune 500 technology client. This role reports to an Account Director/Group Account Director and will be responsible for SEM campaign management as well as facilitating global program strategy and growth across multiple regions.

RESPONSIBILITIES

•    Manages the daily execution of SEM programs including keyword, copy and bid management
•    Assists in the development of global projects centered around SEM strategy and execution
•    Works with senior level clients to deliver search planning and the implementation of programs
•    Builds relationships with a wide variety of peers/clients across multiple business units
•    Leads weekly calls and handles ad hoc client request in a timely manner
•    Proposes new testing ideas to ensure continuous innovation and program growth
•    Understands optimization best practices and can deliver insights about both SEM/SEO
•    Owns monthly and quarterly reviews and presents trends/performance results effectively
•    Creates account specific best practices that can be implemented globally across other regions
•    Delivers a competitive search analysis and stays up-to-date on industry trends

Qualifications

•    BA/BS in marketing, business, management, or related field preferred
•    2+ years of work experience in the digital marketing field 
•    Minimum 1+ years of experience working in Paid Search advertising (PPC)
•    Excellent Microsoft Excel & PowerPoint skills
•    Previous global experience or management is strongly desired
•    Strong client facing experience and effective communication skills
•    Strong leadership skills with a proactive attitude 
•    Ability to manage and prioritize multiple projects and tasks simultaneously
•    Paid search technical skills preferred: SA360/AdWords/Bing Advertising 

Additional Information

All your information will be kept confidential according to EEO guidelines.

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