Analytics Manager

  • Full-time

Company Description

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. 

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

Job Description

Self-sufficiently manage reporting responsibilities and analytical projects with guidance from senior team members. Works directly with supervisor and internal teams for collecting, formatting, and delivering data for analysis and presentations to all appropriate parties and internal/exgternal stakeholders

Responsibilities

• Perform hands-on analyses on large volumes of transaction and customer level data
• Works along with Sr. Analyst and Analyst with complex data structures; manipulate and cleanse data and perform statistical analysis
• Produce easy-to-understand, error-free, and timely deliverables that analyze user behavior and motivations online to provide actionable insights that address client business objectives
• Supports the development and execution of client annual measurement plans
• Provides guidance on setting up brand and sales measurement studies
•Lead reporting analyst and manage reporting responsibilities and analytical projects with guidance from senior team members. Work directly with supervisor and internal teams for collecting, formatting, and delivering data for analysis and presentations to all appropriate parties and internal/external stakeholders
•Partner and direct Sr. Analyst and Analyst with complex data structures; manipulate and cleanse data and perform statistical analysis
 

Collaboration & Client Responsibilities
• Builds credibility with key internal and external stakeholders
• Ensures that all deliverable deadlines are met, including involving all appropriate parties and managing workflows
• Proactively evaluates current workflows and templates to suggest potential improvements

Qualifications

• Bachelor's degree, MBA or Master's degree in quantitative studies preferred. The equivalent combination of education, training and work experience may be suitable
• 3-5 years of work experience in a quantitative business environment

Technical skills
• Experience working with DoubleClick ad server
• Business Intelligence tool experience is a plus (Datorama, Domo, Tableau, etc)
• Data manipulation and statistical tools experience is a plus (SQL, R, Python, SAS, SPSS)
• Database structure and functionality knowledge
• Multi touch attribution tools (Google Attribution 360, Visual IQ, Convertro)
• Web analytics platforms (Adobe Analytics, Google Analytics, WebTrends, etc.)
• Surveys (Lucid, Research Now, etc.)
• Competitive monitoring tools (e.g. - ComScore, Compete, Quantcast, NetRating

Additional Information

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