Senior Content Marketing Executive

  • Full-time

Company Description

At Performics, we bring together the best and the brightest of the digital realm to decipher data, uncover stories, and understand why consumers do what they do. The Performics world features math whizzes, storytellers, strategists and creators, and is a place you can grow professionally, take advantage of bespoke training opportunities and cultivate your own career path. As the original performance marketing agency, we convert consumer intent into revenue for the world’s most admired brands. Across a global network operating in 57 countries worldwide, we create connected and personalized digital experiences across paid, earned and owned media. RECMA recognized Performics as one of their Top Digital Agency Networks of 2014. Headquartered in Chicago, Performics is a Publicis Media company. To learn more, visitwww.performics.com.

Job Description

As Senior Content Marketing Executive, your role will be to develop and execute our clients’ overall content marketing strategy, with a focus on content creation and distribution through Digital PR, Influencer Marketing and Native Advertising. You’ll be part of a fast-paced team working alongside our in-house technical SEO experts in the Performance Content division on a range of exciting clients.

Key responsibilities

  • Pitching new ideas and contributing to quarterly and monthly Content Marketing strategies
  • Achievement of internal and external targets, as assessed by the Content Marketing Manager
  • Creation of multi-format digital content with a focus on editorial (design skills are a plus)
  • Delivery and understanding of innovative content marketing, audience research, PR and distribution strategies
  • Effective and accurate completion of key deliverables such as monthly reports, competitor analysis and research documents  
  • Consistently accurate administration, budgeting and time management
  • High standard of efficient content campaign management while meeting all client/agency targets
  • Drive innovation in content marketing and integration with other media campaigns and services
  • Active involvement across Performance Content initiatives e.g. education, pitches, new tools and processes

Qualifications

  • Proven experience in content marketing, digital content creation, digital PR or social media - preferably agency side
  • Familiarity with engaging with journalists, publishers and influencers to distribute content
  • Experience in creating content marketing campaigns for brands that engage the audience while staying true to the brand identity
  • Track record of coming with creative and effective content ideas for brands
  • Must be comfortable communicating with client

Privacy Policy