MRY is a dynamic creative agency that unlocks cultural relevance to create ideas that uniquely captivate and compel. Our approach is rooted in behavioral science which gives us a deep understanding of the human experience. Our ideas are designed to be channel-proof, so that they are not bound by media, but come to life with contextual reference.

Part of Publicis Groupe, MRY is headquartered in New York and works with some of the world's leading brands. We offer a full spectrum of services to make sure our big ideas meet all the needs of our clients: Walmart, Kellogg's, Aflac, Five Guys, and more.

MRY is proud to be an equal opportunity employer and values diversity. All your information will be kept confidential according to EEO guidelines.All your information will be kept confidential according to EEO guidelines.

MRY is looking for a left brain/right brain analyst who delights in performing deep dive analysis, but also loves to create compelling presentations that explain analytics findings to internal and external clients. The Sr. Analyst will work with clients to provide recommendations, deliver insights and improve digital & social marketing performance. This position requires consulting, marketing, and analytical skills. The Sr. Analyst will apply knowledge of online marketing to solve our clients’ business problems and work collaboratively with partner teams to drive marketing excellence and efficiency for our clients.

Responsibilities

• Analyze a breadth of media, video, social, web and database data to provide insight into the performance of clients’ social marketing programs
• Develop overarching measurement strategies and reporting of key business metrics
• Provide insights and develop recommendations based on measurement reporting and analysis
• Internal account team facing responsibilities representing marketing analytics and emerging trends
• Work closely with respective team members from various disciplines (media, creative, account management) within the agency and the client to optimize and coordinate campaign strategies
• Definition of program key performance indicators (KPIs) as well as program measurement methodologies
• Manage the tracking & reporting deliverables
• Create data visualizations and build dashboards encompassing multi-channel data sources
• Ensure consistent & relevant analytics designed to optimize & influence strategic direction
• Other responsibilities as assigned
• May require overnight travel up to 5%

• Bachelor’s degree in a quantitative, marketing, mathematics, computer science, economics or business equivalent preferred
• 4-7 Years in Digital Marketing Analytics
• Must have experience with data from Paid Social (FB ads manager), Social Listening (Netbase), Oracle, and Facebook Insights.
• Must have experience working alongside creative teams
• Demonstrable knowledge of analytics platforms, testing tools and other business intelligence tools; statistical tools (such as R, SPSS, SAS)
• Visual presentation of data through DOMO, Tableau, etc.
• Detail oriented while keeping sight of bigger picture/trends, intellectually curious
• Project management skills for owned tasks and management of direct reports
• Passion for Analytics, Measurement and Testing
• Strong Storyteller and Insights communicator
• Able to think about both practical and visionary uses of available data
• Proven track record of driving analytical insights into tangible results
• Excellent communication, management and time prioritization skills
• Work autonomously to drive best practice adoption across a wide variety of clients and verticals
• Deep understanding of marketing, advertising, and customer profiling
• Must be a self-starter, with strong planning and organizational skills and the ability to work with minimal direction

MRY is proud to be an equal opportunity employer and values diversity. All your information will be kept confidential according to EEO guidelines.All your information will be kept confidential according to EEO guidelines.All your information will be kept confidential according to EEO guidelines.