Group Account Director

  • 35 W Wacker Dr, Chicago, IL 60601, USA
  • Full-time

Company Description

As the original performance marketing agency, Performics is the premier revenue growth driver for many of the world’s most admired brands. Across an expansive global network operating in 57 countries, Performics leverages data, technology and talent to create and convert consumer demand wherever it is expressed—search, social, display, commerce and offline channels. Performics is built for the relentless pursuit of results. Headquartered in Chicago, Performics is a Publicis Media company and the performance marketing engine of Publicis Groupe. Demand Performance. To learn more, visit https://www.performics.com.

Job Description

Overview:

The Group Account Director (GAD) is responsible for leading a portfolio of clients’ performance marketing accounts towards stated client and company objectives. The GAD is responsible for the growth, management, retention and satisfaction of these accounts.

The GAD may manage and will direct cross-functional teams, including Group Media/Content Directors, Directors, Managers and Associate Managers across departments. Accountable for maintaining accurate program forecasts and hitting stated revenue and sales goals.

Proven account management and team leadership experience is essential, along with experience in online marketing and media.

Role Objectives:

Account Management

·         Develops, manages, and monitors client P&L’s for assigned accounts

·         Prepares and presents annual financial plans and human resources plans

·         Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients

·         Keeps senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

Client Leadership

·         Develops and fosters account relationships. Working towards 100% account retention within a defined portfolio of accounts

·         Develops a complete understanding of each client’s goals, markets, needs and expectations of Performics

·         Attends client meetings on ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations

·         Communicates and implements an account planning process for all accounts

·         Independently leads performance and strategy presentations

·         Solves client problems and uses conflict management skills within a professional environment

Team Leadership & Development

·         Embraces and encourages a culture-based on team work, collaboration, and intellectual curiosity

·         Motivates, leads, and manages internal teams, working collaboratively to drive programs that meet our clients’ business objectives

·         Drives adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction

·         Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members

·         Conducts performance reviews and career path plans for direct reports

Process Improvement

·         Facilitates the development and documentation of best practices for improving operational efficiencies within the team and the group

Cross-Selling

·         Understands and explains the features and benefits of all Performics’ products and services

·         Cross sells products and services to grow Performics’ share of marketing spend

·         Exceeds semi-annual and annual revenue targets

·         Supports sales in selling solutions as appropriate

 

 

 

Minimum Qualifications:

 

·         Bachelor’s degree, concentration in business, marketing, or advertising preferred; master’s degree in business, advertising or marketing a plus

·         7+ years of account management experience in online advertising, direct marketing, or e-commerce; client and agency experience preferred

·         4 years of demonstrated success in managing and leading people

·         2-4 years of search engine and/or digital marketing preferred

·         Demonstrated understanding of online marketing principles

·         High competency level in MS Office with specific strengths in Excel and PowerPoint

Qualifications

Minimum Qualifications:

 

·         Bachelor’s degree, concentration in business, marketing, or advertising preferred; master’s degree in business, advertising or marketing a plus

·         7+ years of account management experience in online advertising, direct marketing, or e-commerce; client and agency experience preferred

·         4 years of demonstrated success in managing and leading people

·         2-4 years of search engine and/or digital marketing preferred

·         Demonstrated understanding of online marketing principles

·         High competency level in MS Office with specific strengths in Excel and PowerPoint

Additional Information

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