About Performics:

As the original performance marketing agency, Performics is the premier revenue growth driver for many of the world’s most admired brands. Across an expansive global network operating in 57 countries, Performics leverages data, technology and talent to create and convert consumer demand wherever it is expressed—search, social, display, commerce and offline channels. Performics is built for the relentless pursuit of results. Headquartered in Chicago, Performics is a Publicis Media company and the performance marketing engine of Publicis Groupe.  Demand Performance.  To learn more, visit https://www.performics.com.

Overview:

The Associate Outreach Specialist is responsible for developing off-site SEO signals through influencer campaigns, guest posting relationships and link building to improve authority. Reporting to a Director, the Analyst assists in developing strategies for clients, executing campaigns, compiling reports, analyzing data and writing POVs and other client deliverables.

Role Objectives:

•         Conducts initial authority audit & assists in developing outreach strategies that yield relevant external links, social signals & mentions to client sites

•         Conducts advanced searches to identify target sites for linkbuilding and guest posting opportunities

•         Contributes to and executes targeted influencer collaborations

•         Identifies and evaluates influencers based on authenticity, brand match, reach, engagement and authority

•         Enlists micro-influencers through celebrity influencers and manages ongoing influencer relationships

•         Contributes to the continual improvement of and innovation within the link building practice

•         Assists in ad hoc reporting and analysis

Minimum Qualifications:

•         Bachelor’s degree, concentration in appropriate discipline (SEO experience a plus)

•         1-2 years’ experience in influencer, PR, SEO or writing

•         Highly organized and capable of tracking multiple follows-up in a timely fashion

•         Excellent communication skills and the ability to create a genuine connection through email

•         Strong online research skills, including advanced use of search engines

•         Strong analytical and implementation skills

•         High competency level in MS Office products and the ability to learn new tools quickly

All your information will be kept confidential according to EEO guidelines.