Blue 449 is a multi-award winning agency specializing in Communications Strategy, Media Planning, Trading, Display, SEO, PPC, Analytics, and Mobile.

Globally recognised by the Warc 100 as the 19th best media agency in the world and locally Blue 449 has been crowned Best Media Agency in Australia every year since 2012 which demonstrates our consistency and positive momentum. Furthermore Blue 449 is also ranked 17th in the Best Places to Work Survey Asia for small to mid-sized companies.

Our people make Blue 449 and we are proud that the Blue 449 team has been awarded Best Culture Award by Mumbrella two years running. In June 2015 Match was acquired by Publicis Groupe to become part of the Blue 449 network, a new global network designed for the future.     

This role sits within the newly formed digital experience team at Blue449. The team is made up of our SEO, creatives, tech, social and content specialists.

As our Senior Digital Experience Executive, you will be responsible for helping to improve and grow your client’s Organic Search performance through the implementation of data-driven, market-leading SEO and CRO strategies.

In this exciting opportunity, you will work closely with the Digital Experience Manager within the Customer Experience team, creating end-to-end online experiences for your client, and their customers, to help meet and exceed their business KPIs.

Excellent communication and intra-team collaboration is critical to ensuring the best outcome for your client, as is the passion for all things digital, marketing and SEO which means you keep ahead of the SEO and CRO trends by frequently reading and sharing updates from relevant industry publications.

You will report to the Digital Experience Manager, and should expect to be training and managing an entry-level graduate within 6-12 months of starting in the role. 

What you’ll do in the Senior Digital Experience Executive Role

• You will be expected to acquire an in-depth understanding of the client’s industry and target customer that can be fed back to copywriters, webmasters, or paid search departments to maximise the client’s campaign results.
• You will measure, and report on, the effectiveness and results of your implemented SEO and CRO strategies via frequent phone calls, emails and face-to-face meetings.
• You will liaise with client partner agencies to ensure cross-channel marketing efforts are tied back to business objectives and ROI.
• You will work collaboratively with other Blue 449 media and marketing disciplines, producing exceptional digital strategies to help your clients grow.
• You will be given the autonomy to ideate, create and implement your own strategies and tests to pitch to clients.

Essential Qualifications, Experience and Skills

• 2+ years previous SEO experience
• Working knowledge of Google Analytics, Tag Manager & Data Studio
• Thorough keyword research skills
• Proven ability to manage team, client, publisher and partner relationships and communication
• Excellent time management, project management and attention to detail skills
• Initiative to seek out, and autonomy to deliver, new opportunities for clients
• Ability to demonstrate delivery of campaigns or initiatives leading to improved client performance

Preferable Qualifications, Experience and Skills

• Past experience of delivering content campaigns for specific audiences
• Technical SEO know-how, including HTML and working with server logs
• Development and implementation of SEO strategies
• Exposure to Conversion Rate Optimisation techniques and strategies
• JavaScript and CSS capabilities

Additional Bonus Points for the Following

• Understanding of the Adobe Marketing Suite (Adobe Analytics & Target)
• Knowledge of enterprise-level CMS functions and implementation
• Experience working with clients in the finance industry
• Experience using Tableau

Diversity & Inclusivity

Blue 449 is an equal opportunities employer, committed to creating a diverse working environment where people of all identities and backgrounds are welcome, included, and respected.