Associate Media Director, Digital Investment and Activation

  • Full-time

Company Description

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Fiat Chrysler Automobiles, Kellogg Company, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe [Euronext Paris FR0000130577, CAC40], and has offices within Publicis One.

Job Description

The Associate Director will be responsible for digital investment and activation for multiple brands across a CPG client's portfolio. This position is a great opportunity to activate campaigns in the programmatic space. It also allows for creativity and innovation while working with one of the most forward-thinking digital teams in the industry!

RESPONSIBILITIES:

  • Direct and manage the daily workflow of digital campaigns, including proposal development, campaign activation and maintenance, and post-buy recaps
  • Interface with Agency media teams to respond to RFPs, build strategic campaign plans, communicate service offerings, and identify and deliver new solutions in a collaborative fashion
  • Review client deliverables for quality, ensuring that recommendations and work product are sound and viable
  • Own the development of strategic proposals, coordinating across digital teams to account for all relevant inputs
  • Assume accountability and ownership of digital campaign execution for assigned client accounts
  • Understand and effectively communicate digital value proposition, technology, and processes as related to the growth of current and prospective agency accounts
  • Monitor and report on campaign performance
  • Participate in forecasting exercises for senior management
  • Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosity
  • Adopt established account management standards and program management best practices
  • Assist in training, mentoring, and developing team members
  • Assist in the development and documentation of best practices for improving communication and collaboration within the team and the group
  • Develop and maintain quality control procedures for programmatic campaign implementations
  • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance

Qualifications

 

  • Bachelor's degree or higher and 5 or more years of experience 
  • Strong quantitative skills, including analytical abilities and math proficiency
  • Excellent verbal and written communication skills
  • Technical proficiency, particularly with Excel, Word and PowerPoint
  • Demonstrated critical thinking and problem-solving abilities
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Detail oriented and able to produce accurate work
  • Demonstrated leadership and negotiation skills

Additional Information

All your information will be kept confidential according to EEO guidelines.

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