WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest – in this industry, sometimes we complicate things that should be simple. Here is the bottom line:  we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that.

At Spark Foundry, we have a unique approach and provide the support to help you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

Spark Foundry is looking for a Director to lead our Paid and Organic Search team, reporting into the SVP of Digital Acquisition Strategy with a team of 15+ dedicated SEM and SEO practitioners in NYC, plus additional offshore resource. The Director will be fully dedicated to a single account with several lines of business/products, and part of a larger Search practice within the agency.

WHAT YOU’LL DO
You'll provide leadership and strategic vision to the client and agency team in order to support aggressive customer acquisition goals. Additional lines of business interface with the Search team to drive brand preference and manage brand reputation.

SPECIFIC RESPONSIBILITIES
• Direct the long-term and short-term strategic marketing efforts to meet acquisition goals
• Develop and lead teams across annual plans, quarterly business reviews and tactical recommendations
• Work with Display Directors to understand and execute on integrated media solutions
• Keep a firm pulse on changes to the marketplace and industry, adjusting marketing plans accordingly
• Develop a best-in-class search team that will scale and thrive as the business grows
• Effectively use tools to automate and scale the business in an efficient, cost-effective manner
• Ensure excellence and accuracy in all client deliverables 

• A 4-year degree and at least 8 years experience in SEM/SEO (financial services experience a plus)
• Track record of thought leadership and innovation in Search strategy
• Advanced knowledge of SEM and SEO technical skills/tools (including Adwords, Bing Ads, DoubleClick, Google Analytics, conversion tracking, reporting and analysis)
• Experience in both ROAS/ROI and CPA goal related SEM programs
• Understanding of how SEO works with SEM, and Search with Display and Social   
• Strong analytical and problem solving skills
• Ability to teach complex systems easily (bid management, algorithm changes, advanced strategy planning)
• Outstanding leadership and people management skills
• Self-driven to meet and exceed revenue and goals for our clients

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.

By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.

Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (http://www.sparkfoundryww.com/).

Spark Foundry is an Equal Opportunity Employer.

All your information will be kept confidential according to EEO guidelines.