Manager, Analytics

  • New York, NY, USA
  • Full-time

Company Description

WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest – in this industry, sometimes we complicate things that should be simple. Here is the bottom line:  we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that.

At Spark Foundry, we have a unique approach and provide the support to help you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

Job Description

DUTIES AND RESPONSIBILITIES
• Self-sufficiently manage reporting responsibilities and analytical projects with guidance from senior team members
• The manager will be focused on building a new initiative around Affiliates analytics, leveraging our BI tool (Datorama) with the end goal of using data to optimize the Affiliates program
• Perform hands-on analyses on large volumes of transaction and customer level data
• Work with complex data structures; manipulate and cleanse data and perform statistical analysis
• Interpret data and analyze results to generate insights
• Support in delivering reports and analyses such as: advertising performance analysis, multi touch attribution analysis, website analytics, customer segmentation, survey design and analysis, cross channel analysis, brand research
• Produce easy-to-understand, error-free, and timely deliverables that analyze user behavior and motivations online to provide actionable insights that address client business objectives
• Participate in and support the delivery of results and presentations to internal stakeholders and clients

Qualifications

• Bachelor's degree, MBA or Master's degree in quantitative studies preferred.  The equivalent combination of education, training and work experience may be suitable
• 3-5 years of work experience in a quantitative business environment

TECHNICAL SKILLS
• Experience working with DoubleClick ad server
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
• Business Intelligence tool experience (e.g. - Datorama, Domo, Tableau)
• Data manipulation and statistical tools (e.g. - SQL, R, Python, SAS, SPSS)
• Knowledge of database structure and functionality
• Multi touch attribution tools (e.g. - Google Attribution 360, Visual IQ, Convertro)
• Web analytics platforms (Adobe Analytics, Google Analytics, WebTrends, etc.)
• Surveys (Lucid, Research Now, etc.)
• Competitive monitoring tools (e.g. - ComScore, Compete, Quantcast, NetRating)

Additional Information

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.

By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.

Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (http://www.sparkfoundryww.com/).

Spark Foundry is an Equal Opportunity Employer.

All your information will be kept confidential according to EEO guidelines.

Privacy Policy