Blue 449 (www.blue449.com), the Open Source Media Agency is one of the five brands of Publicis Media. Its open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for their clients. Its Blue Collective, like-minded individuals and organizations from across the globe, provide additional expertise and inspiration as do the global practices of Publicis Media. Led by Andras Vigh, Global Brand President, Blue 449 operates in 14 markets, 22 offices and will expand further during 2018. It employs over 1200 employees.    We are one agency, many territories, no boundaries. Twitter @blue_449

Overview:

Assist media planning and buying team(s) with planning and implementation for client accounts primarily utilizing digital media.

Responsibilities:

• Gather information to be used in developing media plans, such as demographic profiles, media usage habits, media costs, and competitive spend data
• Assist planners in developing media strategy and recommendations
• Prepare and maintain buy details, flowcharts and budgets for media plans using Excel, PowerPoint, and planning-specific software
• Review and verify media buys to ensure proper execution
• Issue and maintain insertion orders
• Perform media operations-based functions ensure proper implementation and execution of media programs
• Assist in development of client dashboards, including collection and aggregation of data and final dashboard creation
• Assist planners with campaign analysis and optimization recommendations
• Maintain client and campaign budgets, including billing discrepancy resolution, Blue 449 financials process, and client billing
• Provide research for and write portions of media Point-Of-Views (POVs) and recommendations considering circulation, audience information, and product usage information to determine whether appropriate choice for use
• Meet with sales reps to analyze value and applicability of media vehicles for client media plan
• Conduct competitive analyses including collection, analysis, and interpretation of competitor data to draw relevant conclusions

Requirements:

• Bachelor’s Degree required with related coursework in advertising, marketing, and/orcommunications
• 0-1 year media planning/buying experience (internship strongly preferred)
• Working understanding of media, research resources, and terminology
• Excellent verbal and written communication, presentation, organizational, interpersonal, and analytical skills
• Detail-oriented, organized, good follow through, able to multi-task, and work well under tight deadlines in a fast paced environment
• Mastery of Word, Excel and PowerPoint
• Candidates should have a natural affinity for research, numbers, and analysis

http://www.blue449.com/