Are you ready to re-invent digital marketing?  At Performics, we’re accelerating the great missions of our clients—brands like Allstate, Toyota, Verizon, American Express and Kohl’s—in the ever-evolving world of search engine marketing, display media, social media and affiliate marketing. 

If you’re ready to move at the speed of Google, Facebook, and Twitter, have an entrepreneurial spirit, and get excited about finding smarter ways to do things, we’d love to meet you.  We’ll give you the tools, support, and freedom to lead, innovate and grow.  In fact, Advertising Age, Crain's and Tribune have named Performics a "Best Place to Work," and Forrester Research dubbed us one of 2012's "Top Digital Agencies."  We hire exceptional people for our global headquarters in Chicago and U.S. locations in Atlanta, Los Angeles, New York, Seattle, and San Francisco.  Our international presence spans 31 markets (and growing) including regional hubs in London and Singapore.

The Media Director (MD) is responsible for leading a portfolio of client digital accounts towards stated client and company objectives and is responsible for the growth, management, retention and satisfaction of these accounts. The MD will be accountable to partner with clients to address the measured Media landscape and work with client stakeholders across paid search to propose and defend media strategies. The Media Director will manage and direct a team of search Media Managers and Associate Media Managers and be accountable for maintaining accurate program forecasts and hitting stated revenue and sales goals. Proven account management and team leadership experience is essential, along with deep experience in online marketing and digital media.

Role Objectives:

Account Management

•        Develop, manage, and monitor client P&L’s for assigned accounts

•        Implement holistic media planning

•        Introduce Process Development, Quality Assurance and Best Practices

•        Interface with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for clients

•        Keep senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

•        Prepare and present annual financial plans and human resources plans
 

Performance Media and Client leadership

•        Develop and foster account relationships

•        Develop a complete understanding of client’s goals, markets, needs and expectations of Performics

•        Work within client relationships to champion initiatives that drive marketing decisions across digital channels

•        Attend client meetings on ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations

•        Advocate across functional areas within client relationships (e.g. IT professionals, marketing/product managers, C-level executives) to develop rapport and deliver complex solutions

•        Communicate and implement a Participation Planning Process or all accounts

•        Independently lead performance and strategy presentations

•        Solve client problems and uses conflict management skills within a professional environment

•        Manage strategy development and execution for complex marketing analysis disciplines, such as segmentation, attitudinal/motivational analysis, concept/copy testing, sales forecasting, response prediction, advertising effectiveness, consumer profiling, customer profitability analysis (lifetime value), media mix modelling, conversion attribution analysis and ROI measurement

•        Leverage syndicated digital research (e.g. ComScore, Nielsen, Hitwise) to benchmark trends and/or manage expectations of forecasted trends
 

Team Leadership & Development

•        Embrace and encourage a culture based on team work, collaboration, and intellectual curiosity

•        Motivate, lead, and manage internal teams, working collaboratively to drive programs that meet our clients’ business objectives

•        Drive adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction

•        Assist in interviewing, hiring, training, mentoring, developing, and evaluating team members

•        Conduct performance reviews and career path plans for direct reports

•        Establish expectations and goals for team on performance marketing thought leadership

•        Provide cross media planning training for their direct reports
 

Process Improvement

•        Facilitate the development and documentation of best practices to improve operational efficiencies within the team and the group

•        Contribute to blog, newsletter, training forums and/or task forces
 

Cross-Selling

•        Understand and explains the features and benefits of all products and services

•        Cross sell products and services to grow Performics’ share of marketing spend

•        Bachelor’s degree, concentration in business, marketing, or advertising preferred

•        5-7 years of account management experience in online advertising (paid search, display, social, programmatic, mobile, video or affiliate), direct marketing, or e-commerce

•        5+ years of experience in interactive marketing or business consulting using data and information to drive specific targeting and marketing recommendations

•        Deep knowledge of ad serving platforms and online analytic solutions

•        2-4 years of demonstrated success in managing and leading people

•        2-4 years of digital marketing, search engine, display, programmatic, and / or social marketing preferred

•        Knowledge of statistical methods and testing methodology preferred

All your information will be kept confidential according to EEO guidelines.