Blue 449 (www.blue449.com), the Open Source Media Agency is one of the six brands of Publicis Media. Its open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for their clients. Its Blue Collective, like-minded individuals and organizations from across the globe, provide additional expertise and inspiration as do the global practices of Publicis Media. Led by Andras Vigh, Global Brand President, Blue 449 operates in 20 markets, 29 offices and has a talent pool of over 1300 employees.

We are one agency, many territories, no boundaries. Twitter @blue449

Overview:  Develop and implement plans across traditional and digital media channels for Blue 449.

Responsibilities:
• Establishes media objectives and strategies for advertising campaigns that connect to client’s business challenges
• Develops and presents holistic media strategies across TV, Radio, Print, OOH, and Digital
• Communicates approved plans to investment teams for implementation
• Manages the flow of client changes in direction, goals, and budgets; is aware of the need to create solutions, resolve problems, and disseminate information
• Monitors performance and optimizations of all media and develops rationale to showcase stewardship for clients
• Evaluates communication goals & businesss goals to guide media mix and recommended cross-channel approach
• Proficient in media planning tools to guide investment choices based on industry data
• Leverage owned data to make informed recommendations
• Provides research for and write media Point-of-Views. Provide recommendations that are industry leading based on a comprehensive understanding of the marketplace
• Maintains close contact with media representatives to keep abreast of current data pertaining to their properties and the markets they serve
• Collaborative across teams to ensure collective strategy is enacted across teams

Requirements:
• Bachelor’s degree required with related coursework
• 4+years media planning inclusive of all channels as well as negotiation experience
• Excellent verbal and written communication, organizational, interpersonal, and analytical skills
• Detail-oriented, good follow through, and able to multi-task
• Works well under tight deadlines in a fast paced environment
• Ability to own projects from start to finish with limited oversight
• Can work with limited supervision
• Proficiency in Word, Excel and PowerPoint, media planning tools with particular emphasis on Media Tools

All your information will be kept confidential according to EEO guidelines.