Senior Associate, Strategy

  • Full-time

Company Description

WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest – in this industry, sometimes we complicate things that should be simple. Here is the bottom line:  we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that.

At Spark Foundry, we have a unique approach and provide the support to help you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

 

Job Description

POSITION SUMMARY

The Senior Associate supports the development of traditional and non-traditional strategies, and coordinates media plans for our client's products and brand. He/She will work closely with the investment and analytics teams to maintain quality control of the media campaigns in market and continually evaluate and improve performance against client goals.The Senior Associate will also be in occasional contact with our client team, and is therefore expected to help maintain a collaborative, fruitful relationship that furthers clients' goals. We are looking for an experienced media planner with a desire to expand their strategic expertise.

The ideal candidate is someone who can work quickly and manage multiple tasks to completion. Ideally they have appropriate (1+ years) experience in Comms Planning work, budget management, and multichannel planning with a strong empahsis on digital. They should have a positive, patient attitude and be able to quickly switch gears while remaining organized across multiple projects. They should be comfortable being engaged in questions/discussions/feedback with clients based in New York.

 

Responsibilities
• Supports clients relationship internally (as part of Strategy-Planning team)
• Responsible to achieve success as one team through close collaboration with all internal teams (including Activation and Analytics)
• Project management - consistently guarantees that deadlines are met with accuracy and quality
• Responsible for skills development of the people he/she oversees (Associate)
• Assists in planning client budgets across multiple tactics (display, mobile, video, paid search, etc.)
• Supports Manager and above in conveying media POVs

Qualifications

• BA/BS Required
• 2-3 years of overall media planning experience preferred
• Standard communications planning skills, i.e.
- executing campaign and annual planning from start to finish
- budget setting and channel selection with strong rationales
- strategic and actionable approach to audience profile development and competitive review
- insights development to inform media strategy
- identify valuable findings as part of post-campaign report
- storytelling through presentation
• Leadership - Someone who is 100% accountable and proactively collaborates with his/her supervisors and support to ensure deliverables are met in a timeline and high quality fashion
• Exceptional verbal/written communication and organization skills
• Proficient in Microsoft Office (Outlook, Word, PowerPoint, Excel)
• Knowledge of Ad Serving technology, MediaTools and comScore

Additional Information

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.

By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.

Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (http://www.sparkfoundryww.com/).

Spark Foundry is an Equal Opportunity Employer.

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