Senior Associate, Strategy

  • Full-time

Company Description

WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest – in this industry, sometimes we complicate things that should be simple. Here is the bottom line: we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that.

At Spark Foundry, we have a unique approach and provide the support to help you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

Job Description

POSITION SUMMARY

The role of the Senior Associate is to be the day-to-day steward on media issues for assigned brands, including accurate budget control and flow of media activity.  You will be required to develop and maintain a strong knowledge of their clients’ business and apply their media understanding accordingly to help deliver against the clients’ needs/objectives.  You will work closely with the Connections Managers in the development and communication of all media recommendations.  You will also be responsible for management, oversight and priority setting for respective Associates.

Our team is energetic, fun and collaborative.  We work on the corporate differentiation/branding part of the account.  We are committed to developing good work and enjoy our jobs and team. 

 

SPECIFIC RESPONSIBILITIES

• Assist Manager in development of communication plan options and recommendations
• Maintain accurate budget control and flow of media activity, and update client on timely/consistent basis
• Demonstrate strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
• Demonstrate proficiency with systems/tools (TARDIIS, MRI, Adviews)
• Gather and analyze appropriate research to provide sound, strategic, consumer-insights driven media recommendations
• Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals/client needs are being met
• Ensure proper execution of communication plans by monitoring buys/schedules
• Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
• Demonstrate creativity and agility when problem solving
• Deliver POVs/position papers on key client issues and/or client opportunities
• Prepare media authorizations per approved plans/project requests
• Prepare & cascade buying specifications upon client authorizations
• Timely delivery of all work
• Work with Manager on establishing PMP goals
• Continued participation in MDS offerings
• Coach and train Associates, including
o Proper/effective level of delegation
o Checking work for accuracy
o Teaching media fundamentals and activation of Connections College learnings
• Demonstrate professional, “lead by example” management style
• Assist in the evaluation of Associates during PMP process

Qualifications

REQUIRED SKILLS

• Bachelor’s degree from a four-year college or university
• A minimum of one to three years of media experience
• Excellent written and presentation skills
• Ability to prioritize and organize projects for self and Associates
• Ability to accurately apply principles of media math
• Demonstrate leadership ability
• Demonstrates initiative
• Collaborative approach/attitude
• Knowledge of Competitive tools like AdViews or a similar system and MRI for targeting

Additional Information

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.

By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.

Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (http://www.sparkfoundryww.com/).

Spark Foundry is an Equal Opportunity Employer.

All your information will be kept confidential according to EEO guidelines.

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