WHY YOU WANT TO WORK AT SPARK FOUNDRY

Let’s be honest –in this industry, sometimes we complicate things that should be simple. Here is the bottom line:we want YOU to join us if you are truly passionate about guiding marketers on how to best connect their brands with people. It doesn’t get much simpler than that.At Spark Foundry, we have a unique approach and provide the support tohelp you do this. In fact, our approach is built on creating the space for ideas that lead to smart work, and Spark Foundry is built to celebrate and develop YOUR ideas.

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands –the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you.To learn more, visit www.sparkfoundryww.com

The Client

Is one of the largest global financial services companies, UBS They are retail bank in Switzerland, globally their offering consists of wealth management, investment banking and asset management. They also supports key sponsorships in areas such as Art and Sports/F1. Their core targets are High Net Worth Individuals/ Affluents with some emphasis on Corporates / Institutional (i.e. C-Suites, etc) against some specific products and services.
 
Spark has been working with this client for about 14 years and has developed a strong partnership. The account is globally led from both TeamUBS Zurich and Spark Foundry London (also EMEA hub) with a regional hub in Hong Kong for APAC.

The Client is one of the Top15 Publicis Groupe clients, and is a role model for a highly integrated account within the Groupe. Publicis Groupe has formed an integrated account team, known as TeamUBS, based in Publicis Zurich. This role will therefore be working with TeamUBS in Zurich as well as with the London Spark Foundry UBS media and content team.

Key Accountabilities

As an International Account Director you will report directly into a Global Client MD for UBS. There are currently three Account Managers and Account Executive, plus the Content Team, based in London. The role is to support in both the strategic and the day to day running of the UBS Global brand account.

Key areas of the role

• Collaborate with the Global Client Leader (based in London) and the Head of Strategy (based in Zurich) to run this multi-market business from business planning through to commercials
• Deliver consistent exciting, innovative and engaging communication solutions
• Pull in the needed expertise and capability from across the Publicis media practices to deliver on our commitment to the client
• Become a trusted business partner with key senior clients and ensure they receive the business insights and strategic implications they require from their media team
• Inspire your team to deliver outstanding services and products. Lead by example.
• Organise the team and ensure appropriate expertise and resource to service the UBS clients

Specifically, you will be charged with:

• The responsibility for learning about and understanding the financial industry and keeping up with developments across media and competitors. You will have a deep knowledge of your clients’ specific business and communication needs and target audiences
• Contribute heavily to the planning, implementation and reporting of integrated campaigns planned in the London office
• Guide, coordinate and lead planning and reporting in other UBS markets
• Be an active team member sharing your knowledge and creativity and help to deliver high quality digital global, regional and local strategies and media plans based on clear client briefs. You will be intrinsically involved in ensuring flawless execution of media plans in line with UBS Global Media Strategy.
• Building strong relationships with team members, partner agencies, media vendors/owners and clients (where appropriate) by demonstrating media  planning expertise, and delivering POVs and plans with strong rationales linking to the business and communication objectives 
• Have a strong interest in all things digital including technical implementation and ad operations (and the ability to be involved in this side of our business for the client)
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• Ensuring that your tasks are carried out in time based on timelines and your clients’ and team’s priorities by holding regular status meetings, managing up and ‘keeping a pulse’ on work and priorities around you
• Prioritising training sessions, and on the job learning and support from your line manager as they develop your knowledge and core skills – so in time – you can take on more responsibility. 
• Liaising with TeamUBS in Zurich as necessary to ensure media strategy and creative work is aligned and on strategy.
• Learning how the agency functions, where to go for what, who is responsible for what you learn, how to operate in the business world and how to work in media.  You make it your business to know everything about your client’s market as well as your own.  You avidly read trade press articles to soak up as much knowledge past and present as possible for use now and in the future
• Participating in internal and external meetings regarding current projects, future possibilities – briefs and brainstorms.
• Being pro-active.  You take an active role in helping your team to get their work done better and more quickly; bringing your energy, enthusiasm and ideas.

The ideal candidate should have a wealth of media experience and high level exposure to the digital media marketplace.  They must have experience in brand planning, digital planning, activation, understand trafficking and reporting, and market coordination with a strong willingness to learn. Excellent attention to detail (is a must), comfort with numbers and ability to draw conclusions based on different types of information or data is a must. Outstanding communication, a natural coordinator and excellent interpersonal skills must be an inherent part of who you are. This person could come from a media agency/communications agency background or from another marketing discipline, provided they can demonstrate they have the digital skills and knowledge we require.

Personal Attributes

• Team player and team collaborator
• Works well under pressure; remains positive and professional at all times
• Act as a pace setter and forward thinker for the team
• Ability to manage multiple workstreams and projects
• Self-starter; proactive; seeking continuous improvement in our work
• Strong project management skills across disciplines and agency personnel
• Passion for media in general, particularly for digital and innovation
• Attention to detail and excellent analytical skills