SEO Specialist
- Full-time
Job Description
Popplr and Co is looking for a hardworking, ambitious, and creative SEO Specialist with excellent analytical skills and experience in a wide range of marketing platforms. You must be highly organized and motivated and have a deep interest in SEO, unique content, and the strategy that supports it.
Responsibilities:
- Coordination and implementation of optimized meta titles, descriptions, headings, and strategic placement of keywords for content on the page.
- Contribute to the content strategy for the website (including, among others, blog posts, landing pages, and attractions pages).
- Plan and provide SEO analysis to the organic strategy and the general objectives of the company, following the instructions of the SEO Manager.
- Works with the marketing team to provide recommendations for content development in coordination with our SEO and acquisition objectives.
- Develop and improve custom reports; define KPIs, trends, and deviations for interested parties.
- Manage search engine programs (XML site maps, shopping feeds, webmaster tools) to generate diagnostic reports on current projects.
- Transmit relevant trends, ideas, data, and other knowledge of digital marketing to clients and internal teams.
- Provide solutions to technical and performance-based problems.
- Keep up with the trends and developments of the SEO industry, search engines, social networks, and Internet marketing.
- Other assigned tasks.
Qualifications
- 1-3 years of experience in digital marketing or a similar field
- Experience with SEO tools such as Google Analytics and SEMrush
- Proficient in basic HTML coding concerning SEO content on the page
- WordPress competency
- Experience with social networks and reputation tools, such as Google My Business
- Experience with project management tools such as Asana
- Highly motivated with the desire to succeed
- Full-time availability
Additional Information
All your information will be kept confidential according to EEO guidelines.