IL - Social Media Manager

  • Full-time

Company Description

Join the movement!

Pharmacann Inc., one of the nation’s leading cannabis companies, is changing the way people view cannabis. Be a part of the team shaping the future of this booming industry, where our people, our reputation and our standards matter. With a strong foundation and dynamic growth plan, opportunities to join our team abound in this fast-paced environment. Are you ready to join the movement?

We’re grounded and growing. Based in Chicago, Pharmacann Inc. operates dispensaries and production facilities across multiple states including New York, Illinois, Massachusetts, Maryland, Ohio and Pennsylvania with licensing secured in the Midwest and on the east coast. For more information about our company, please visit pharmacann.com.

Job Description

The Social Media Manager will drive strategic growth of our organic social channels with a focus on increasing followers, traffic, brand awareness, and content creation while implementing social media best practices. This role will play a critical function in growing our eCommerce footprint in all our retail markets. The Social Media Manager will be passionate about digital marketing, be an expert of analytical tools and must be in tune with emerging technologies and trends.

Essential Functions/ Responsibilities

 

●       Create and schedule on-brand social media content while adhering to brand guidelines on Facebook, Instagram, LinkedIn, Twitter and other social media channels. 

●       Work with Creative and Production teams for relevant content

●       Qualify and execute partnerships with influencers to drive quality traffic

●       Communicate with compliance and legal teams to abide by state regulations 

●       Work closely with other team members to devise campaign strategies for all brands

●       Implement Social tools and manage external partnerships

●       Conduct market and company research, competitive benchmarking and assess our market position for all social channels

●       Analyze and present key performance indicators and produce regular reports to leadership 

Qualifications

Competencies

·       Strong analytical, problem-solving, and conceptual skills

·       Ability to work in an agile environment and thrives in a fast-paced culture.

·       Strategic and creative thinker who can proactively problem solve and contribute solutions with a deep understanding of digital marketing

 

Qualifications

·        5+ years of organic Social Media experience

·        Proven track record of building successful Social channels

·        Experience with Canva and/or Adobe Creative Suite.

·        Knowledge of typography, color, and other graphic design fundamentals

·        Expert knowledge in Social Media tools (Sprout Social, SalesForce Social Studio, Tagger Media, etc) and best practices 

·        E-commerce experience required, cannabis experience a plus

·        Bachelor's degree required; Master's degree preferred

 

 

Additional Information

All your information will be kept confidential according to EEO guidelines.

PharmaCann, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age disability or genetics. We value diversity, military service, and law enforcement experience. Compensation is competitive and will be commensurate with experience. Benefits are available.