Community Manager

  • 5 Crosby St, New York, NY 10013, USA
  • Full-time

Company Description

Pereira O’Dell is a fiercely independent, bi-coastal advertising agency with offices in San Francisco and New York. Over the past ten years, the agency has developed business-driving, award-winning work for clients such as MINI, Adobe, Coca-Cola, realtor.com, Timberland, General Mills, Memorial Sloan Kettering, Rover.com, AdCouncil and more. Recognition includes World’s 10 Most Innovative Companies in Advertising (Fast Company), 14 Most Influential Agencies (Forbes), and has been awarded by the Cannes Lions, Effies, Clios, Emmy’s and The One Show. Beyond deep advertising capabilities, Pereira O’Dell has pioneered the branded entertainment space with Intel’s ‘The Beauty Inside’ series, Netscout’s ‘Lo and Behold’ documentary featuring Werner Herzog now streaming on Netflix, among others. This blend of marketing, advertising and entertainment expertise brings a fresh approach to the industry.

Job Description

The Community Manager is responsible for monitoring and engaging with the brand’s social community as well as serving as the day-to-day expert in managing the social publishing and monitoring platform. They also collaborate with the Strategy team by providing key community insights that inform the brand’s evolving social and content strategy, developing dashboards to track and monitor against specific social needs, and trend-watching both within and outside of our social community.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Respond and engage consumers on social platforms with adherence to brand voice, content guiding principles and legal guidelines
  • Manage communications for the brand across multiple social platforms, escalating conversations as needed to internal and client side teams
  • Work directly with supervising Community Managers and Social Strategists, providing updates on all community management-related initiatives. Escalate potential issues to managers and advise on optimal solutions
  • Collaborate with social strategists and other key team members to develop listening, response and engagement strategies and tactics that align with marketing efforts
  • Monitor brand mentions within the community to provide contextual information around trends, themes and sentiment
  • Contribute community management-related findings to monthly social “always-on” reports, helping to identify and explain performance/sentiment trends
  • Contribute to social content development and evolution by using community-founded insights to help brainstorm new ideas and researching timely and/or relevant topics in client-related industries
  • Develop and maintain dashboards for community management results and for monitoring against specific keywords and trends
  • Platform Management- upload, manage and organize assets within platform
  • Work with social strategists and creative on owned social platform housekeeping and maintenance
  • Work with Data Strategist to perform ongoing social listening for macro/micro trends as well as insights that can be translated into content or larger strategies and overall social sentiment

Qualifications

  • Bachelor’s Degree in Advertising, Marketing, Communications or similar field
  • Previous experience in community management preferred
  • Understanding of all major social platforms with experience scheduling, posting, responding, and monitoring (especially using Sprinklr and/or Netbase)
  • Flawless spelling, grammar, and attention to detail
  • Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
  • A good sense of judgment in communications and ability to understand and speak in a brand’s tone and voice 
  • A fast yet thoughtful work ethic 
  • A creative thinker who loves to brainstorm + collaborate
  • A team player who can also work independently 
  • Occasional availability during off hours (nights and weekends) to perform Community Management may be needed

Additional Information

Pereira O'Dell is an Equal Opportunity Employer and participant in the US Federal E-Verify program. At this time, we are not accepting resumes or candidates from third-party vendors.