Passion for Life, Inc. is a 501(c)(3) organization. Our mission is to provide forward-thinking career coaching and immersion opportunities driven by the student’s passions and talents in a fun, structured, and high-energy environment, helping under-resourced youth transform their passions into rewarding careers.

Content Manager duties and responsibilities:

• Design content strategy for web, email, and social media marketing, including SEO

• Deliver strong, engaging content to multiple audiences that drives web traffic, audience engagement and brand awareness

• Write, edit, and refine digital copy to ensure consistent message

• Revise and optimize dated content using information gathered in SEO research

• Analyze performance metrics and deliver timely reporting with data-driven insights

• Recommend and implement new and innovative marketing methods 

• Stay up-to-date with digital media technologies and latest trends

• Delegate, review and edit content production, including conceptualizing the projects upfront, assigning projects and overseeing development 

• Build a Social Media Content Calendar

• Create social media content calendar to best engage target audiences, build awareness, convert and retain followers

• Develop a plan for relevant, original, high-quality content (posts, videos, images) for all relevant social media platforms, including:

• LinkedIn, Instagram, Facebook, Twitter, and LinkedIn

• Recognize popular themes and culturally relevant moments that target audiences engage with 

• Identify key Social Media KPIs and create a dashboard for regular performance updates

Content Manager requirements

• Proficient in Google Suite (Gmail, Docs, Sheets, Slides, etc.)

• Proficient in navigating social media platforms (Instagram, Facebook, etc.)

• Copy writing and content management experience

• Leading, collaborating with, and managing a team 

• Self-starter willing to take initiative and own projects

• Demonstrates effectiveness in meetings and task forces

• Ability to interface with all levels of the organization (both internal and external)

• Excellent storytelling, written and verbal communication skills

• Effective project management and time management skills are critical

• Ensure fulfillment of the mission of the organization

We are looking for a highly motivated, creative mind who understands social media and can take the reins with little to no instruction!

• High School diploma or GED equivalent with copywriting experience OR junior/senior college student OR recent college graduate
• Preferred Bachelor’s Degree in Communications, Marketing, Advertising, English, or Journalism
• Excellent knowledge of social media platforms
• Creative Mindset
• Social Media awareness on new trends and experience creating visually appealing posts, stories, reels, and other related content
• Familiar with multi-social scheduling through platforms such as Hootsuite
• Experienced professional with relevant experience are welcome for Volunteer Position.  

Time Commitment: 8-10 hours/week for 12 weeks (Total: 96-120 hours) for Intern

For Volunteers its 8-10 hrs per week for 4 to 6 months