Head of Marketing

  • Full-time
  • Department: Branding

Company Description

McEasy, a transportation management solution to simplify complex logistics operations. is looking for a Head of Marketing to join our ever-growing team.

If you are a keen learner, self-driven, and looking to be a part of a team that is passionate with helping each other, we want to hear from you.

Job Description

  • Define and execute B2B marketing strategy, brand, and positioning aligned to revenue goals
  • Build and run multi-channel demand gen (content, SEO, paid, ABM, events) to drive qualified pipeline, owning the funnel from awareness through sales handoff
  • Own end-to-end lead handling: qualification, scoring, routing, and follow-up cadence, ensuring a clean handoff into Sales
  • Own marketing and pipeline budget, reporting on ROI, CAC, and funnel conversion
  • Partner with Sales, Product, and Customer Success on go-to-market alignment and messaging
  • Hire, coach, and grow the demand generation and marketing team as the org scales

Qualifications

  • 8+ years in B2B marketing, with at least 3+ years in a senior/leadership capacity
  • Proven track record building and scaling demand generation and pipeline in a B2B SaaS environment
  • Strong grasp of the full commercial funnel — comfortable being measured on pipeline and revenue influence, not just marketing activity
  • Experience managing and scaling marketing teams
  • Data-driven: fluent with CRM/marketing automation tools (e.g., HubSpot, Salesforce) and comfortable owning funnel metrics and reporting
  • Startup mentality: comfortable with ambiguity, resource constraints, and wearing multiple hats
  • Excellent stakeholder management — able to align Sales, Product, and Leadership around shared goals

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