Social Media Manager

  • Full-time

Company Description

About us

We believe in the power of ingenuity to build a positive human future in a technology-driven world.

As strategies, technologies and innovation collide, we create opportunity from complexity.

Our diverse teams of experts combine innovative thinking and breakthrough use of technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.

An innovation and transformation consultancy, we are 3,300 specialists in consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport. Our people are strategists, innovators, designers, consultants, digital experts, scientists, engineers and technologists. We operate globally from offices across the UK, US, Netherlands and Nordics.

Our hybrid way of working is designed to help you plan your work and your life. We want decisions about ‘where to work’ to be governed by ‘the work we need to do’ – whether that’s at client sites, offices/labs/studios, or remotely from home.

We have five principles which will help us balance both creating a high-performance culture that delivers for our clients and the firm, and being understanding and inclusive to individuals, and the teams in which we all work. Our principles are: we put your safety first; we trust PA people; we respect difference; we are responsive to clients and we are responsive to individuals and teams.

PA. Bringing Ingenuity to Life.

Job Description

We are looking to recruit an experienced Social Media lead to join PA’s Global Digital Marketing team and support our continuing digital marketing transformation. Based in London, the successful candidate will be hungry to grow PA’s global social media presence and amplify our exciting work in sustainability, innovation, design, and digital consulting. We want someone who can champion our platforms with a strong B2B voice, catapult our brand awareness, preserve our reputation, and support the firm’s rapid growth - ensuring PA’s brand and purpose are felt in every post, tweet and update! There is plenty of opportunity to carve out and lead projects that will transform the way we use social media: rolling out our advocacy programme, defining and delivering our core strategy, launching new channels and more. The [social media] world really is your oyster and if you are ready for the challenge, we want to hear from you!

Key responsibilities 

  • Partner with key marketing stakeholders to create quality content to be shared across PA’s primary social media channels – LinkedIn and Twitter. 

  • Support internal stakeholders who create social media content for industry, regional and recruitment-focused social media efforts. 

  • Implement and optimise social media advertising campaigns. 

  • Train marketing stakeholders on social media best practices and ensure our tone of voice, brand and purpose are reflected in our social media content. 

  • Support our firmwide employee advocacy programme and ensure our social media policy and best practices are adopted by the firm. 

  • Monitor social media activity (using Meltwater Social), reporting on channel and campaign performance, and identifying reputational risks and influencer engagement. 

  • Monitor the marketplace for new and upcoming social media technologies and techniques.

Qualifications

  • A proactive and progressive mindset. 

  • A passion for the power of digital to grow our brand presence and generate successful marketing leads. 

  • Excellent written and communication skills. 

  • Comfortable managing multiple priorities and deadlines. 

  • An excellent understanding and experience of running and maturing a B2B social media presence –LinkedIn and Twitter in particular (additional channel knowledge is preferable).  

  • Hands-on experience using social media management and listening platforms (Hootsuite, Sprinkler, Meltwater, Brandwatch etc). 

  • Good experience with Photoshop or other digital image editing software. 

  • Previous experience working in the digital marketing sector, preferably in a corporate or B2B environment. 

  • A solid understanding of wider digital marketing disciplines, including campaign strategy, advertising and digital analytics. 

Additional Information

Benefits

  • Private medical insurance
  • 25 days annual leave with the opportunity to buy 5 additional days
  • Company pension scheme
  • Annual performance-based bonus
  • Life and Income protection insurance
  • Tax efficient benefits (cycle to work, give as you earn)
  • Additional optional benefits (Dental, critical illness, spouse/partner life assurance)

Inclusion & Diversity

We believe that diversity makes us a stronger firm and look to employ people with different ideas, styles and skill sets. This diversity stimulates a rich, creative environment – one in which our people develop, and our clients enjoy enduring results. We’re committed to recruiting, promoting and rewarding our people solely based on their ability to contribute to PA’s goals, without regard to their sex, race, disability, religion, national origin, ethnicity, sexual orientation, age or marital status.

Should you need any adjustments to the recruitment process, at either application or interview, please contact us on [email protected]

Privacy Policy