Senior Vice President, Marketing

  • Full-time
  • Travel Required: 30 - 39%

Company Description

At Optiv, we’re on a mission to help our clients make their businesses more secure. We’re one of the fastest growing companies in a truly essential industry.

In your role at Optiv, you’ll be inspired by a team of the brightest business and technical minds in cyber security. We are passionate champions for our clients, and know from experience that the best solutions for our clients’ needs come from working hard together. As part of our team, your voice matters, and you will do important work that has impact, on people, businesses and nations. Our industry and our company move fast, and you can be sure that you will always have room to learn and grow. We’re proud of our team and the important work we do to build confidence for a more connected world.

Job Description

Who we are looking for:

Optiv’s vision is to be the world’s most trusted cybersecurity partner: the first call our clients make in times of need, respected from the boardroom to the SOC. Our marketing function plays a critical role in driving toward that vision, helping to build our brand and enable us to develop relationships of trust with our clients.

Reporting to Optiv’s Chief Strategy Officer, the Senior Vice President, Marketing will have full operational and strategic oversight of Optiv’s marketing function.  As a senior executive on Optiv’s Operating Leadership Group, the SVP of marketing works with senior leaders across our business to help shape an drive our corporate strategy.

How you’ll make an impact:

  • Lead our research efforts to understand client buying patterns, behaviors, personas, and needs
  • Build demand generation programs to generate significant growth in awareness, preference, and ultimately commercial pipeline
  • Oversee a national and regional event portfolio with over 350 events per year
  • Work closely with our partners to develop win/win go to market campaigns to jointly solve client cybersecurity needs
  • Act as a leader and key steward of the Optiv brand, helping us to continue to evolve our brand strategy and execution
  • Provide strategic direction and execution of revenue generation, demand generation, brand marketing and corporate communication initiatives including public relations and social responsibility. 
  • Drive the strategy and execution of our thought leadership- working with experts from across the company to amplify Optiv’s unique insights
  • Oversee Optiv’s digital presence and continue to evolve our website to serve as a platform to share Optiv’s insights with the world
  • Implement measurements and metrics to gauge effectiveness and use as a basis for continuous execution improvement
  • Lead Optiv’s efforts to gain recognition and endorsement by industry analysts
  • Build and grow an incredible, industry leading team
  • Help foster and drive an energetic, passionate, and collaborative culture- supporting Optiv’s core values of dedicated, connected, curious, courageous, and inclusive

Qualifications

  • Proven track record of leading a marketing organization at a significant scale
  • Documented expertise in all areas of marketing including strategy development, customer targeting, branding, research, campaign measurement and optimization, digital and social media, analytics, public relations, promotions, and advertising
  • High growth B2B technology or services experience strongly preferred
  • Cybersecurity industry experience strongly preferred
  • MBA or advanced degree in marketing is preferred

Additional Information

All your information will be kept confidential according to EEO guidelines.

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