Senior Marketing Manager, Customer Events

  • San Francisco, CA, USA
  • Full-time

Company Description

Optimizely is the world's leader in customer experience optimization, allowing businesses to dramatically drive up the value of their digital products, commerce and campaigns through its best in class experimentation software platform. By replacing digital guesswork with evidence-based results, Optimizely enables product and marketing professionals to accelerate innovation, lower the risk of new features, and drive up the return on investment from digital by up to 10X. Over 26 of the Fortune 100 companies choose Optimizely to power their global digital experiences. Optimizely’s impressive customer list includes eBay, FOX, IBM, The New York Times and many more global enterprises.

Job Description

As the Sr. Marketing Manager of customer events at Optimizely, you will be responsible for building a community of digital professionals, for delivering exceptional value to our attendees, for managing a $2.5 million customer event budget, and for creating a seamless and impactful attendee experience. If you are obsessed about building a movement, passionate about designing experiences, and a huge fan of collaborating with departments across all functions, you are the right candidate.

 

Responsibilities

  • Manage end-to-end execution of our user conference with full support from an events agency

  • Work with product marketing to deliver relevant and applicable content that is both engaging and valuable to our attendees

  • Enable our sales and customer success teams to drive attendance, momentum, and results across the business

  • Raise sponsorships and help build out a partner ecosystem in coordination with our partnerships team

  • Leverage our communication teams and channels to build excitement around our conference

  • Manage the budget, purchase orders, contracts, and invoicing process with our finance team

  • Ideate and deliver an elevated brand experience with our creative team

  • Strategize with c-level executives on our keynote and VIP selections

  • Enable regional leaders to run user groups throughout the year

  • Work with Customer Success to run customer and executive advisory boards

Qualifications

  • 6+ years of managing large-scale marketing programs (large event or field programs a plus)

  • Strong skills in organizational and project management

  • Ability to work with multiple departments across functions and levels

  • Systems and process oriented

  • Strong skills in budget management

  • Ability to see the big picture, but also able to be incredibly detail-oriented

  • Basic proficiency in Google Docs and Salesforce (or equivalents)

Additional Information

At Optimizely, we embody inclusion and embrace diversity.  Optimizely is an equal opportunity employer and makes employment decisions on the basis of merit.  Optimizely prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration. All your information will be kept confidential according to EEO guidelines.

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