Interested in an opportunity where you can combine your love for the arts with the chance to manage marketing campaigns in a hyper-growth SaaS start-up? Want to join a growing and diverse team of professionals bringing Broadway-caliber technology to performing arts organizations nationwide?

We're looking for a Marketing Campaigns Manager to create integrated, cross-channel campaigns based on market segments to generate demand, contribute to sales pipeline, attract new customers, retain current customers, and expand existing business.
 

On The Stage
On The Stage (OTS) provides an all-in-one SaaS platform that empowers performing arts organizations with the tools and technology to control their own creative destiny and achieve their financial goals. We are the only technology solution created by theatremakers for theatremakers to provide performing arts organizations easy access to Broadway-caliber technology. By partnering with OTS performing arts organizations can drive revenue with ticket sales, merchandise, and fundraising, save time and money with box office and production tools, and create a professional experience with ticketing widgets, show sites, a walk-up app, ticket scanning, show programs, and more. 

Founded by Tony and Olivier Award-winning producer, Hunter Arnold, and serial tech entrepreneurs with multiple successful exits; and funded by a group of investors experienced in both tech and the arts; OTS has several “unfair advantages” in the space in which we’re building competitive moats around. 

• Partner closely with leadership across marketing, sales, and customer success to design and execute full-lifecycle, multi-channel campaigns that generate quality leads and contribute to sales pipelines and revenue 
• Work cross-functionally with various stakeholders about campaign schedules, execution, results, and potential roadblocks
• Manage events (virtual and in-person), trade show exhibits, sponsorships, and webinars, overseeing all aspects, concept to completion, including strategy planning, event promotions, execution, staffing, performance reporting, and follow-up drips
• Responsible for lifecycle content creation programs, including planning, writing, proofreading, managing freelancers and third-party creators, publishing, and promoting
• Understand target audience buyer journeys and create impactful nurture programs to improve conversion rates from leads to opportunities to close-won
• Support partner/affiliate programs with marketing collateral, targeted campaigns, and packaged “campaigns-in-box”
• Manage the development of demand-generation assets and marketing collateral, working closely with product marketing to ensure relevant messaging that helps drive and accelerate pipeline growth 
• Monitor and report KPIs and success metrics (such as engagement, leads, conversions, and ROI) to measure the effectiveness of campaign activities/tactics and demonstrate the impact Marketing Campaigns have on business goals
• Build a consistent feedback loop, continuously improve processes, and develop strategies to optimize campaign performance at each stage of the funnel 
• Develop and execute A/B tests, collect and analyze data, and use findings to provide recommendations on future efforts 
• Identify and explore new channels and tactics to continue to meet or exceed established critical metrics
• Working closely with the Vice President of Marketing for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales
• Develop and maintain relationships with partners, industry associations, influencers, agencies, and other stakeholders
• Support customer marketing efforts with targeted campaigns spanning programs to foster adoption, ensure retention, and increase upsell opportunities
• Support the OTS Customer Advocacy program, working closely with Product Marketing, to enable and encourage existing customers to help attract new customers 
• Support product marketing efforts with targeted campaigns to bring new features and products to market 

• 3-5 years experience in managing and executing marketing campaigns in the B2B SaaS space; some B2B2C/marketplace experience is a plus
• Extensive knowledge of integrated campaigns best practices and experience in development and managing multi-channel campaigns spanning email marketing, industry events, webinars, content syndication, paid social, paid search, and lifecycle marketing 
• Proficiency in Salesforce and marketing automation tools (Hubspot preferred)
• Experience designing, planning, managing, and optimizing digital campaigns and paid media 
• Strong reporting capabilities with the ability to track campaign performance and associated spend to measure the effectiveness of efforts and impact to the business 
• Exceptional communication and project management skills with experience working cross-functionally with internal and external partners 
• Ability to manage several marketing campaigns simultaneously with a track record of delivering on high-impact goals 
• Strategic mindset and ability to frame problems and develop ambitious solutions while balancing the demands of executing at speed and scale
• Strong eye for business, as well as strong analytical and critical thinking abilities to draw conclusions based on data
• Self-starter with the ability to succeed in a fast-paced and rapidly changing environment
• Ability to operate independently to build out new campaign programs and initiatives
• Thorough understanding of the sales process and how best to support sales teams and equip them for success
• Performing arts, ticketing, or live event experience is a huge plus

​​​​​​OTS provides an inclusive environment that welcomes people to join us and make a difference in the performing arts industry. Our office is centrally located in the middle of the theatre district in Midtown Manhattan, however, we have a well-balanced team of professionals coast to coast and support flexible work, hybrid, and work-from-home models. The opportunity to combine your passion for the arts with your professional aspirations, competitive salaries + bonuses, 401K plans, benefits, and perks like Broadway show tickets and deals, are just a few of the reasons to join the OTS team. 

Equal Opportunity Statement
On The Stage is committed to strengthening our culture of inclusion through our hiring practices. We recognize and celebrate that we are better able to grow and learn together with a diverse team. When recruiting for On The Stage, we welcome the unique contributions that diversity of personal experiences brings to the team. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. All are welcome at On The Stage. All your information will be kept confidential according to EEO guidelines.