Qualitative Analyst

  • Full-time
  • Career Site Team: Customer Success

Job Description

  • Assist senior staff in conducting research studies, from design, execution, moderation, analysis, charting and presentation to client servicing
  • To collect, document, and conduct thematic analysis of qualitative data, transforming insights into compelling narratives/ stories
  • Collaborate with senior staff in preparing and delivering quotations and proposals, and handling client requests under their supervision.
  • Provide prompt delivery of service and work closely with the team to offer total client service and solutions
  • Maintain an accurate, complete, up-to-date and insightful client business profiles (especially repeated clients) to be shared with seniors after one year

A Little Bit About You

You will play an essential role in managing research projects from start to finish; supporting the Senior Manager on research design, analysis, reporting through to presenting findings to clients. We will arm you with the best in market research skills and capabilities, through on the job coaching and structured training. You will also be given access to our full range of data and analytics solutions. Whilst we love surveys, we also have plenty of other data to quench your curiosity and wow your clients.

Qualifications

  • Master’s degree/bachelor's degree holder

  • Major in Business Administration/ International Business/ Marketing/ Economics/ Applied Mathematics

  • Fresh graduates are welcome to apply. Experience in qualitative market research methodologies like focus group discussions, direct interviews would be a plus

  • A self-starter, detailed oriented, result-driven mindset, sensitive to numbers

  • Good time management especially meeting external deadlines

  • Sociable, open minded, out-going, empathetic, energetic and articulate

  • Sound analytical thinking and strong marketing sense

  • Knowledge in executing/supporting qualitative studies, including focus group discussion, one on one in-depth interview with others

  • Highly motivated and reliable with strong project management and organizational skills

  • Good communication skills in explaining the key takeaways & methodology of thesis

  • Proficient in both written and spoken English and Chinese

Additional Information

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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