Consumer and shopper behaviour continues to evolve at a continually increasing pace.  Understanding this behaviour and resulting performance of CPG products is critical to our clients. When these customers are looking to grow, they need a partner who can help them understand where and how they can grow, leveraging the CPG industry’s best retail and consumer measurement data, as well as strategic analytics and insights.  This exciting role works with organizations to leverage NIQ’s data resources and assets to identify key industry and category trends to unlock opportunities to help them realize their ambitions. What can be better than helping to fuel our customers’ growth.

In this role of Manager/Senior Manager, New Business Development, you will be responsible for guiding new Singapore-based clients through the best solution to their needs for market measurement and strategic analytics and insights. This role will work to identify the solutions and commercial strategies to achieve new, incremental business, build meaningful client relationships, and ultimately close deals. This is an individual contributor role and the successful candidate will join a team of high performing associates as part of the Singapore business that works both with local giants and multinationals.

Responsibilities include: 

• Executing commercial strategy and sales of NIQ’s measurement solutions to Singapore-based clients
• Achieving sales and strategic objectives by clearly articulating NIQ’s value proposition and use cases to decision makers specific to the product portfolio of responsibility
• Building meaningful client relationships with client stakeholders and teams
• Representing the voice of the customer to internal product development, product marketing, communications and delivery teams 
• Working collaboratively with other product sales leads & cross functional partners 
• Achieving sales quota consistent with NielsenIQ margin goals and delivery expectations
• Generate sales leads and maintain a pipeline of sales opportunities across a portfolio of clients consistent with NIQ’s growth strategy
• Accurately forecasting the sales pipeline, areas of growth, areas of risk and prioritize to close sales consistent with sales cycle norms
• Ability to weave client specific insights, industry material and thought leadership information into client conversations to build context and clarity to the outcomes our solutions can deliver
• Own cross functional relationships and be a subject matter expert for your accounts and partners in a fast-paced environment

A little bit about you 

You have an entrepreneurial mindset and take satisfaction in achieving individual and team goals. Passionate about sales? Absolutely.  You’re a savvy salesperson, with a deep sense of urgency and accountability to deliver against financial targets. You can effectively tell a story that captures the audience, no matter what level, and you bring them along your journey. Once you have converted your sale, you will nurture the relationship to ensure we can build further, unlocking other solutions and to grow both our customer and their spend with us. You’re able to work collaboratively as part of a team including remotely within a dynamic and challenging environment while maintaining high standards. A blank slate is exciting – new ideas, shaping a vision, executing with a team and working well with ambiguity.

• 3+ years’ of business development/customer facing roles
• Previous experience working in the areas of market measurement, data sales experience is a plus
• Experienced in discovery, scoping and developing proposals and negotiation strategies
• Excellent sales pipeline management skills with a track record of predictability and consistency 
• Proficient in Microsoft Office software including CRM
• Familiarity with NIQ tools, applications and platforms is a plus 

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion