Consumer Insights Business Development Senior Manager

  • Full-time
  • Career Site Team: Client Service & Sales

Job Description


New Business Development, through:

  • Identifying and pursuing growth opportunities for CI
  • Research market trends, analyze customer needs and identify potential new client relationships and potential white space opportunities (industries/accounts)
  • Expand the company's market presence, establish new client relationships and generate new revenue streams
  • Own the proposal preparation (methodology, design & costing)

Existing Account Development, through:

  • Nurturing and expanding existing customer relationships (with / without RMS/ Retail)
  • Identify opportunities for upselling or cross-selling
  • Maximize customer satisfaction and retention by providing personalized support and proactive account management
  • Collaborate with customer success teams to drive revenue growth from existing accounts & manage renewals
  • Own the proposal preparation (methodology, design & costing) 

Responsible for the clients’ revenue & collection cycles in coordination with the finance department.

Being up to date with all NIQ/GfK solutions and analytics in order to always be able to sell the latest innovations to our clients.


  • University degree in Marketing, Economics or related field
  • 5-7 years experience in Marketing Research
  • Fluent in Arabic & Strong Business English knowledge, both verbal and written
  • Excellent verbal and written communication skills
  • Strong communication & negotiation skills
  • Very good knowledge on advanced analysis, methods, and tools
  • Good organisational skills
  • Very good interpersonal skills
  • Strong business acumen and financial knowledge
  • Excellent presentation skills
  • Expertise in servicing customers and in-depth knowledge on CR methods, analysis, and techniques


Additional Information

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

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