As Sales Lead, Small Medium Business, you will be part of the Small Medium Business sales organization in NIQ APAC and will collaborate with the respective market Sales Team to generate revenue for the products you assigned for Small and Medium Clients in your respective market. To be successful in this role, you need to have a proven track sales record. You will be a team player that has a strong bias for action, and an ability to ‘find a way’ to overcome barriers and challenges. As we are a global organization, you will build networks, and work on assignments and opportunities across borders, which will require strong written and verbal communication skills.  Existing/Previous knowledge and exposure to NIQ retail measurement data will be a plus. 

Responsibilities 

Commercial Leadership 

• Delivery of business Sales Medium Business target and business results by championing a client-centric sales mindset; 
• To drive and champion a sales and growth mindset within the organization; 
• To develop a sales strategy and go-to-market execution plans, with a focus on growing revenue in new clients along with former NIQ clients; 
• To build and empower a team that is accountable for the delivery of business goals and targets. 
• To develop the right offerings for SMB, the affordable price points to penetrate SMB clients 

Financial Acumen 

• Own and manage SMB P&L in your respective market, delivering revenue and EBITDA targets; 
• To build and deliver the SMB annual operating plan, achieving revenue and cost targets; 
• To manage the ongoing pipeline management, sales forecasts & sales meetings. 

Client Leadership 

• Build SMB client prospect database 
• Segment SMB clients by their data expertise & need state, to define relevant solutions that address their needs/ pain points 
• Work with Marcom to develop compelling content and campaign specifically for SMB, to build awareness and generate qualified leads 
• Actively engage with clients & taking ownership; 
• Be the voice of SMB client into NIQ, and the voice of NIQ into the client; 
• To ensure client centricity and satisfaction. 

Be an Ambassador 

• To represent the NIQ brand in the SMB market, participating in external events and professional speaking engagements; 
• To be a role model internally, participate in company events and activities 

A Little Bit About You 

Curiosity drives your interest in what moves the market. A proven sales person, who can build and execute sales strategy and plan, and be accountable for sales operations, such as forecast and pipeline management. 

A team player, who has the ability to collaborate with peers, and contribute to the management team of NIQ. You’ll be responsible for listening to, discovering, and understanding client needs to identify sales opportunities by leveraging NIQ’s unique value proposition. 

• Bachelor’s Degree in the related field
• 5-8 years of working experience and proven sales results
• Strategic sales and business development competency
• Excellent client management and relationship-building skills and ability to converse with stakeholders in clients’ organizations, up to C-Suite level
• Knowledge and understanding of strategy and the use of market data
• Related industries include: Consumer Packaged Goods, Consultative Sales, B2B/SaaS Sales 
• Experience with Sales Tech is a plus 
• Master full sales process from lead generation to closing sales 

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.

Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/

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