Intro to the Nielsen IQ BASES team 

Innovation matters. With best in class research and predictive analytical tools, NielsenIQ BASES (Innovation Practice) remains at the core of our client's new product ideas, product messaging that inspires action, fresh packaging designs and optimal product launch strategies. At BASES, you will work with industry leading marketers and see your work come to life.  Have you ever wanted to modernize the brand and bottle design for an iconic beer company? How about discovering the next big energy drink? At BASES, you can. 

Be curious. Be collaborative. Be forward thinking.   

Join the BASES Innovation team and work with our clients as a consultant, a problem solver and the voice of NielsenIQ at our clients. 

Position Description 

When you join the NielsenIQ BASES team, you’re signing up for an experience that requires flexibility, curiosity, and passion. As a Innovation Business Partner, Client Acquisition you will:  

• Support developing the NielsenIQ BASES business through developing small accounts and acquisition of new accounts of M$ 0.5-1.0 

• Be accountable for the region in achieving and exceeding revenue targets through excellence in partnership with Analytic Teams 

• Be a strategic client partner and trusted partner to clients 

• Leverage tools and technology to take sales to the next level 

• Work with your Sales Manager and the Client Service teams to deliver against client needs 

Responsibilities 

• Manages client commercial relationships with senior support and helps developing account plans to drive sales 

• Collaborates with manager to pursue new business from existing and potential clients 

• Drives business results through consultative and insight selling techniques, with senior support 

• Prepares client proposals and study designs and estimates costs of projects, with supervision 

• Becomes a partner focused on full innovation system from early stages to activation 

• Consults with clients regarding research designs and general study concerns while fostering positive client relationships.  

• Meets group revenue goals with senior support. 

• Contributes to the revenue management process for client group, including account plan review and updates  

• Manages the pipeline using technology such as CRM 

• Manages the overall success of research projects 

• Partners with Client Service teams to provide relevant client/project background, history and other NielsenIQ analytics 

• Manages client feedback and seeks quick resolution with senior support to overcome challenges partnering with Client Service 

• Corporate contributions 

• Participates to corporate initiatives and taskforces 

Success Factors 

• Is fluent in English + another west EU language  

• Has 3-4 years of experience in Sales roles, or market research

• Meets revenue targets, and grows relationships with clients 

• Is sales driven and leverages insight selling techniques 

• Has previous experience with market research and FMCG/CPG 

• Shows strong planning, networking and communication skills 

• Understands NPD and Innovation products and services, forecasting theory and broader solutions that impact innovation 

• Manages client expectations through the life-cycle of a project, ensuring client satisfaction by providing feedback, insights and updates in a timely manner 

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About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.

Learn more about how we are driving diversity and inclusion in everything we do by visiting the NielsenIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion/

NIQ or any of our subsidiaries will never ask you for money at any point of the recruitment or onboarding process.