Senior Research Analyst
- Full-time
- Career Site Team: Client Service & Sales
Company Description
Our objective at BASES, a service of NIQ, is simple… to help our clients innovate to elevate. Our people bring this objective to life via impactful consulting that capitalizes on BASES industry-standard pricing & forecasting models, our rich databases, and our proprietary analytical techniques. The world’s premier consumer marketers look to BASES to help them achieve better results from their innovation programs. The APMEA Specialty Pricing & Forecasting team is uniquely qualified to serve as our clients’ innovation research partner, leveraging both global reach and local presence. With best-in-class research and predictive analytical tools, Specialty Forecasting team accurately plans and predict sales helping clients maximize their ROI for the new product launch. Internally, we would be the ‘Centre of Excellence’ for any forecasting study and ‘Go to team’ for all methodology and executional challenges. Eventually, APMEA Specialty Pricing & Forecasting team would provide a platform to interact with the CMIs, Marketing and Revenue Management teams. There would be ample opportunities to work on high visibility and strategic projects, thereby gaining recognition from the wider BASES community. Also, there would be diverse opportunities to collaborate with clients across categories and regions, leading to a sharper learning curve for associates.
Job Description
• Subject matter expert for pricing & forecasting techniques, including our flagship product LPO & Forecast.
• Execute volumetric analyses interpreting in-market data, secondary data, and adjusting model outputs appropriately.
• Reviews data for errors and inconsistencies.
• Prepares input and collaborates with internal and external stakeholders.
• Analyzes study results to draft reports and presentations.
• Prepares initial client correspondence.
• Interacts with client staff on routine issues.
• Attends client meetings and presentations.
• Works on follow-up requests.
Qualifications
Knowledge required:
- Knowledge of Microsoft Word, Excel, and PowerPoint
- Knowledge of statistics and research techniques
- Excellent command of oral and written English
- Knowledge of marketing research
Skills Required:
- Analytical skills
- Customer service skills
- Organizational skills
- Multi-tasking skills
- Oral and written communication skills
- Project management skills
Additional Information
Education & Work Experience:
Master's Degree with 2-4 years of work experience in MR
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.
NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.
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NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
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