About this job

In view of the large investment planned to expand and modernize Consumer Panel Services (CPS) at European and Global level, this is role is pivotal in the commercial strategy and focused on delivering outstanding growth and raise the bar of Consumer Intelligence services.

The Sales Leader will be part of the Iberian leadership team. The role reports directly to the Iberian MD and CPS Leader Southern Europe.

Knowledge of and experience working with Consumer Panel Data (CPS) is essential.

Key responsibilities

• Define commercial strategy and overview the product one for Spain and Portugal
• Execute sales strategy that retains current revenue and generates new revenue maximizing our products and services.
• Drive end-to-end sales process including hunting new clients, value proposition, pricing, negotiation and closing deals.
• Manage sales pipeline and forecasting accurately!
• Lead consumer panel team (about 20 FTEs) including engagement, training, hiring process.

Key Accountabilities

● Meet or exceed revenue targets and grow market share for Consumer Intelligence local teams

● Take initiative to capitalize on new sales opportunities as well as own and grow new revenue streams (commercial initiatives, new strategic projects deployment…)

● Clearly and convincingly articulate CPS offerings and value proposition and overcome any resistance from prospective clients

● Ability to understand / explain the value of an integrated proposition Retail and Consumer Measurement services

● Ability to drive sales strategy, effectively translating the CPS Global strategy into Iberian plans that deliver success

● Manage the end to end sales process through engagement of appropriate resources such as Product Leadership, Technology, Operations, Finance, HR, Marketing…

● Ability to drive sales maintaining a long term perspective to maximise overall revenue generation while being able to generate short term results.

● Know client, market and competitor activity and provide feedback to leadership team

● Scale people impact by driving clarity, generating energy, and building diverse teams

● Skilled in coaching managers to drive sales excellence behavior improvements

● Maintain customer relationships and increase NPS index

● Ensure internal processes are followed, including team’s adherence to tracking customer and transactional information in CRM system and other sales and operational processes

● Hire, train and mentor Sales talent

● Maintain product/technical knowledge by participating in learning workshops/sessions.

● Cross-selling/Partnership with other NIQ business teams.

This Job fits with you if…

● You love to raise the bar and win business from competition

● You are adept in partnering with the teams and clients to understand motivations/needs.

● You feel satisfaction when creating positive experiences

● You are tasked with the development and execution of strategic plans to achieve sales targets

● You embrace selling and enticing the teams to be passionate and energized

● You want to see your high performing teams as well as your clients grow and thrive

● You have passion and in-depth product knowledge and expertise on our data and put it to work when it comes to showcasing it to clients

● You can effectively communicate our value proposition through writing proposals and presentations

● You are able to follow through action plans and negotiate with clients to close opportunities

● You like thinking out of the box and being a problem solver drive your work

● You already have polished, persuasive communication skills with experience in group presentations.

Requirements

● 10+ years of sales leadership experience managing a team

● Long lasting experience in the area of Homescan panels and Homescan analytics

● Strong track record of recruiting, developing and retaining a high performing enterprise sales organization, driving people sales teams to success

● Fluent in English and Spanish

● Experience managing the sales cycle from business champion to C Level.

● Proven experience successfully meeting sales revenues and targets for area or product line

● Strong engagement and communication skills as well as excellent negotiation skills

● Ability to operate effectively in a fast-paced, team environment

● Strategic mind for generating new sales and experience in group presentations and proposal writing

Core NIQ Sales Competencies

● Communication

● Networking

● Selling Skills

● Negotiation

● Motivating Self and Others

● Executes

● Pipeline Management

● Digital Savvy

● Business and Financial Acumen

Function Core Competencies (Individual Development)

● Strong Product knowledge

● Negotiation and closing skills

● Sales Hunting

● Marketplace knowledge

● Advanced knowledge and use of Sales Tools (SalesForce, Salesloft, LinkedIn Navigator)

● Hunting and Lead Generation

● Perfect Sales Pitch - Value for Client

● Sales Forecasting / Pipelining / CRM

● Growth Mindset / Sales Transformation Commitment

● Complex Selling

● Influencing Skills

● Cross-selling/Partnership with other IQ business units

What we can offer:

● Compelling package

● Work in dynamic environment engaging with local and global companies.

● Benefits & flexible working hours, hybrid work options.

● Internal trainings will be provided together with detailed onboarding agenda. 

● Access to learning platforms

● Staff and team events

#LI-FC

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.

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